Both Lambert & Butler and Golden Virginia are available in new price-marked packs. The Lambert & Butler King Size packs are price-marked at £5.85 for 20 and £2.99 for 10. The Golden Virginia green packs are price-marked at £3.32 for 12.5g, £6.47 for 25g and £12.78 for the 50g.

Meanwhile, brand owner Imperial Tobacco will be issuing a new Trade Price List in early December detailing the new rrps and trade prices effective from January 4, 2011, when VAT increases to 20%. The cost price of price-marked packs will be adjusted from December 13 to "ensure trade margins are maintained and are not negatively impacted when VAT is increased".

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