The Scandinavian Tobacco Group UK (STG UK) is launching Salsa, a new range of roll-your-own (RYO) tobacco, following a successful trial in a limited number of cash and carry and multiple retail accounts. It describes Salsa as a "premium Virginia blend" and says this, together with its eye-catching packaging and competitive trade margins, will help retailers make the most of the rapid growth in the RYO market.
There are three pack formats: 10 x12.5g (rrp £3.19 per pack); five x 25g (rrp £6.29 per pack); and five x50g (rrp £11.99 per pack).
A five x12.5g format will be added to the range later this month.
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