Unilever is building on the success of its Marmite snacking range with the launch of Marmite crisps and oven-baked cashew nuts.
The launch of the crisps comes after a seven-year licensing agreement with Walkers for Marmite crisps came to an end.
The new crisps come in 34.5g single bags (rrp 45p) and multipacks of six (£1.39) while the nuts come in 90g bags (rrp £1.69).
The new products will benefit from £600,000-worth of marketing support for Marmite snacks during 2009. The activity uses the popular ’Love or Hate’ theme.