Wine brand Wolf Blass is teaming up with World Cup-winning England legend Will Greenwood to launch its #WinningLineUp rugby campaign nationwide, as it looks to name the world’s greatest ever rugby union team.
Running from August 10 to October 25, the campaign will see the launch of Wolf Blass Yellow Label limited-edition rugby bottles with 15 different labels each one depicting a position in a rugby union team. These will act as a call to action for consumers to enter the #WinningLineUp competition online and on social media.
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www.wolfblass.com/winninglineup
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