World of Sweets has unveiled four new licences from Pez: Barbie, Trolls 3, Gabby’s Dollhouse and The Smurfs.
The new classic Barbie Pez is expected to fly off the shelves thanks to the success of the film earlier this year.
Also available are the characters Poppy, Branch and Viva from the recently released Trolls 3: Band Together movie.
The new line up is rounded off with characters from Gabby’s Dollhouse and the Smurfs.
All the new character dispensers retail at £2 with each pack containing two Pez refills.
Retailers can choose to merchandise the sweets on a Pez-branded rotating display unit available from World of Sweets. There are two sizes available – the medium which has space for 56 dispensers and 72 refills, and a larger version which can carry 168 dispensers and 144 refills.
Chris Smith, partner brand manager at World of Sweets, said: “Pez is a fun confectionery brand which always offers the best character licences kids know and love, making them the perfect novelty treat this Christmas.
“We expect these new Pez collectables to sell fast, especially with the recent release of Trolls 3 and, of course, with Barbie smashing it at the Box Office last summer.”
