RaceTrack Pitstop is planning on extending its convenience store partnership with Co-op Wholesale to its petrol station sites, which are known more for banks of slush machines, American confectionery and Instagrammable desserts than for fresh food.
The Scottish operator announced today that three of its sites across Glasgow – all standalone convenience stores – are to be included in a five-year deal to incorporate the ’Proud to Stock Co-op’ signage.
The arrangement will give the business access to a strong chilled range, which Co-op Wholesale is renowned for, including a meals for tonight offer and the premium Irresistible own-brand, as well as award-winning wines.
The first of the three stores, out of RaceTrack Pitstop’s 12 locations (of which six are forecourts), will go live with the new range in September.
RaceTrack Pitshop retail manager Guna Sud says: “Partnering with Co-op Wholesale is the perfect next step in our journey as we expand our store portfolio.
“Our new and we hope long-lasting partnership allows us to further enhance our retail offering, giving us an even greater point of difference in the market and delivering more value for our customers, every day.”
Ian King, business development and growth director at Co-op Wholesale, adds: “We’re delighted to be working with such a well-respected operator in RaceTrack Pitstop. It’s highly thought of by both industry peers and shoppers alike, thanks to its clear focus on value, quality and customer experience.
“This partnership reflects the strength of our wholesale offering and our continued commitment to supporting ambitious independent retailers with the value, service and scale they need to grow and serve their customers’ needs.”
