The 15th flavour in the Grenade protein bar range is Oreo, featuring the taste of the world’s number one biscuit (Euromonitor data).
With 21g of protein and just 1g of sugar, the bar features a cream layer flavoured with genuine Oreo vanilla and a nougat centre loaded with authentic Oreo cocoa flavour. This is all topped off with Grenade’s low sugar chocolate and sugar-free Oreo cookie pieces, exclusively developed by Mondelez to maintain the Grenade brand’s low sugar commitment.
Grenade head of product, Rob Page, said: “After 18 months of development, we have landed on a product that combines both brands perfectly, in taste and in nutrition. Our hope is the co-branded bar continues the work done by the Grenade brand, delivering added benefits without compromising on taste, while bringing new consumers into Grenade protein bars.”
It is available to independent retailers via Booker and Bestway from this month.