Whoever wins the next election should be careful not to put too much pressure on the people who can make a difference the entrepreneurs said Gerald

Ronson, chief executive of Heron International (which operates Snax 24), at the company’s annual lunch in London. "Entrepreneurship needs to be encouraged not penalised and driven out of the country. Entrepreneurs take personal and financial risk and create employment and enterprise. We have to be careful because it wouldn’t take a lot for us to slip back into recession, and that’s before the effect of inflation on the economy." He said that it didn’t matter which political party was in power, there were only two ways for them to reduce debt: "Just the same as any organisation, reduce expenditure or create fresh revenue streams." He also said the next government should tread carefully when making decisions on regulation and the commercial regime.