Kit Kat’s big breaks

Nestlé Confectionery is running three Kit Kat promotions in 2009, featuring 52 million prizes. It will be backing the Kit Kat brand with a £16m media campaign - £2m more than this year - and a claim this is the biggest-ever media spend on confectionery. The first promotion - Perfect ...

Already registered? Please log-in here

To continue reading, register for free today

With free guest access you can:

  • Read unlimited articles
  • Access the Fuel Market Review
  • Read the latest Top 50 Indies report
  • Sign-up for our newsletter