To support Hula Hoops’ new promotion in partnership with Sport Relief, consisting of TV and digital advertising, on-pack promotion, in-store activity and PR, United Biscuits is giving readers the chance to win cases of Hula Hoops.
United Biscuits says it has partnered with Sport Relief to set a new World Record for the most people Hula Hooping in different locations at the same time. Creating 16 Hula Hoops Hoopathons across the UK at the flagship Sainsbury’s Sport Relief Mile Events on March 21, the charity partnership will include an on-pack donation mechanic that sees UBUK donate £1 every time consumers donate to the campaign via text or online using the barcode on special Sport Relief packs.
Hula Hoops are available in four tasty flavours; original, BBQ beef, salt & vinegar and cheese & onion and have rrps starting at 37p.
To take part in the Hula Hoops Hoopathon, consumers simply have to log onto www.hulahoops.com and register at their nearest event.