We’ve seen old brands reawakened from the dead – think Gulf and Regent – and low-profile brands thrust into the limelight – think Pace. But seldom – certainly not this century – have we seen an entirely new brand make its way onto the forecourt. But that is the bold move intended by two stalwarts of the petrol retailing industry – Roy Pegg and Steve Howes – who officially launched their C21 Forecourt Services package to the world on October 27.