United Biscuits is launching a new range of £1 price-marked sharing packs across some of its most recognisable savoury snacks brands to help retailers grow sales this summer. Available this month, the new selection includes McCoy’s (flame grilled steak); Hula Hoops (BBQ beef); Mini Cheddars (original); and Phileas Fogg crisps (sea salt & Indonesian black peppercorn).
Recent research by Him showed that half of shoppers feel price-marked packs encourage them to purchase a product.
George Johnston, marketing director of bagged snacks at UBUK, said: "Retailers should stock up now to take advantage of the increased sales and profit opportunities the range will offer."0800 138 0813