Kettle Chips is introducing a new seasonal flavour - Chips Thai Sweet Chilli, Lemongrass & Coriander - to its range of hand cooked, sharing chips in time for the summer sales period.
Jim Couchman, head of impulse at Kettle Foods comments: “The Seasonal Editions play a key role in delivering flavour innovation in the category and generating consumer excitement. Thai Sweet Chilli will give a seasonal boost to our strong core range and offers retailers something new for their customers. As a top three sharing brand Kettle can help to capitalise on consumer trends towards better quality snacking options and the continuing popularity of entertaining at home.”
The Thai Sweet Chilli, Lemongrass & Coriander variant is packaged in a vivid bag to create on-shelf stand out. It has an RRP of £2.19 for a 150g bag and is available in outers of 12 x 150g. It will be available for a limited period ending in September.