New WKD limited-edition Vegas follows the success of last year’s Brazilian limited line, which generated nearly £1.5m-worth of sales.

Available in 275ml four-packs and 70cl multi-serve bottles, the WKD logo on the bottles has been transformed into a Vegas-style sign while the four-pack and case outer graphics convey the colour and atmosphere of Vegas at night to create high impact stand-out on shelf. Recommended retail price is £4.99 for the four-pack and £2.99 for the 70cl bottle. The drink is available until December. 0800 917 3450