Sky News is to become the exclusive news provider to Amscreen’s nationwide network of digital forecourt screens. As a result, Sky News feeds will now reach millions of motorists via Amscreen’s 1,600 venue network.
Simon Sugar, chief executive officer at Amscreen, said: "We are thrilled to be working with Sky News to offer the forecourt network audience another value-added service. This delivers real value to customers and in so doing, makes the digital screen network an even more attractive platform on which to advertise."
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