Palmer and Harvey is offering the services of more than 100 employees to help retailers in its Mace symbol group over the busy Christmas period.
The ‘Christmas elves’ initiative follows on from a scheme last year when more than 100 staff from the management board, distribution centres and head office worked in Mace stores across the country.
Mace store owners have been invited to choose a day during the week commencing December 10 when they could most use an extra pair of helping hands, and will be able use their Christmas elf for any activities in the store.
Jackie Spiers, who runs Mace, Boslowick Garage in Falmouth, Cornwall, commented on last year’s P&H elf: “It was lovely to have him here and he worked really hard. Can we have him again please?”
Staff involved will report back on what they have learned and the feedback will be used to influence P&H support for Mace stores.
Martyn Ward, P&H managing director commercial and sales, said: “Last year’s scheme was amazingly successful. Retailers really appreciated an extra pair of hands and our employees were able to see exactly what it’s like to work at a forecourt, convenience store or CTN, meeting shoppers and working hands-on to provide them with the products they need.
“Of course it’s been yet another challenging year for retailers, and we’re sure that a Christmas elf from Palmer and Harvey will once again be a helpful addition to their ranks during the busiest time of the year. In addition, it gives us important insight into how to make our service even better.
“We have a continuing commitment to putting the customer at the heart of everything we do and this is an integral part of that thinking. Following the success of last year’s initiative we’re glad to make it an annual event.”