Phillips 66 is to strengthen its Scottish presence by increasing its network of independently owned Jet- branded forecourts in the north of the country.
There are currently 46 Jet forecourts throughout Scotland, the most northerly of which is in Blairgowrie. This is set to change, with three sites in Moray soon to join the fuel brand, and further plans to target sites throughout the north of the country.
Pete George, managing director of Phillips 66 UK & Ireland Marketing, said: “Scotland remains a vital region for the Jet brand and will play a key part in helping us to achieve our ambitious target of increasing the number of Jet sites throughout the UK by 30% over the next five years. We are a major dealer supplier in central and southern Scotland, with more branded dealer sites across Scotland than Shell, Harvest Energy, and Murco combined. We now want to expand this coverage.”
Jet’s Scottish forecourts range from single site dealers right through to those operated by groups in the Forecourt Trader Top 50 Indies. The fuel brand has a long-standing history in Scotland, with many forecourts having stayed with Jet for more than 20 years. This brand loyalty is reflected in the continued number of independent dealers that re-tie their fuel contracts. So far this year, 10 Scottish sites have extended their partnership with Jet including sites in Hamilton, Motherwell, Edinburgh, Armadale, Kelso, Ardrossan, Clydebank and Dunfermline.
Margo Paterson, owner of Parkhouse Garage in Ardrossan, explains why the site recently signed another contract with the fuel brand: “We have been Jet retailers since 1996 and have formed a very good relationship built on trust. We strongly believe they offer the best package and best service in the marketplace, so it was a natural decision for us to sign up again.”
Pete George concludes: “There’s no doubt that the Scottish fuel market is competitive, but we believe our renewed dealer proposition is very strong. We’ve invested heavily in programmes and initiatives to set exemplary standards across all of our Jet forecourts, and are now looking forward to rolling these out to our existing Scottish dealers – and of course expanding our network.”