One of Forecourt Trader’s Top 50 Indies marked the run-up to the first derby of the rugby league season with a coffee selfie campaign.
Hull-based Sewell on the go asked fans to show support for Hull FC or Hull KR by purchasing a Costa coffee with their team’s branded cup.
Customers were encouraged to tweet a photograph, or selfie, to @sewell_retail, with their club’s hashtag, #coyh for Hull FC or #wearehkr for Rovers.
Patrick Sewell, managing director of Sewell on the go, explained this was a fun way for customers to show their support."
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