GB Oils has launched ‘Superstation’, a competition designed to improve forecourt standards and presentation while adding some fun and reward to day-to-day housekeeping.

Open to Gulf, Total, Pace and all other GB-supplied dealers across the UK, Superstation will culminate with a Gala Awards Dinner on October 25 at The Belfry in the West Midlands.

The top three finalists in a range of categories will be invited to attend, with the winners announced on the night in true Hollywood style. The competition categories include Best GB Oils site, Best Forecourt Facilities, Best Gulf Site, Best Total Site, Best Pace Site and Best Shop.

Kasira Ahmed, retail marketing manager at GB Oils, said: “With the growth of the GB Oils portfolio, it was essential that we created a set of standard guidelines for our dealers. The serious aim of the competition is to support dealers to make their sites more appealing to customers and attract new business from the competition. We also want to reward success and intend to make this an annual event.

“We are appreciative of the support we have received from our industry partners to make these inaugural Gala Awards a prestigious and memorable occasion.”

The awards have been sponsored by Fairbanks, Henry Howard Finance, Suresite, ID Maintenance, Torex, Castrol and Flogas.