Oxo is back on TV in a £1.5m integrated campaign that sees the return of the Oxo family. The commercial features Oxo Squeezy Stock and this time dad’s in charge!
This year Valentine’s Day (February 14) falls on a Monday which is definitely not the most romantic night of the week, however you can bet that many couples will still take the time to celebrate.
Ginsters brand owner Samworth Brothers and TV chef Ivor Peters have teamed up to bring Indian food to its chilled and ambient categories.
New to the UK is the Vavana range of Be in a Good Mood car air fresheners, available to retailers from Jewel First Ltd.
Snack company Pladis is expanding its biscuit portfolio with the launch of McVitie’s Digestives Wholesense – a lighter version of the brand’s £47m McVitie’s Digestives.
Diet Coke has announced that model Kate Moss will be creative director of the brand as it celebrates its 40th anniversary this year.
Pladis has launched three new crackers under its £79.5m Jacob’s brand.
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