FT Nescafe coffe to go

Nescafé has launched a new online coffee-to-go hub to help coffee-to-go retailers and convenience stores grow their hot drinks trade and maximise their sales from coffee.

The hub promises all the latest coffee market trends, advice and tips for success, plus access to a ‘click n deliver’ online ordering service.

It will bring together the entire coffee-to-go range in one place, from the entry level Nescafé &Go simple coffee machine and the new Nescafé Mini Bean to Cup Coffee Machine with whole beans, to the Nescafé Azera To Go roasted Arabica coffee beans and fresh milk solution.

Charlotte Smith, category manager – coffee-to-go at Nestlé Professional UK & Ireland, said: “As a nation, our love of coffee has reached new levels. Three in four Brits now drink at least one cup of coffee out-of-home a week, meaning coffee and convenience have never been more important. Our on-the-go hub has been designed to help convenience stores maximise the profit potential from coffee and to welcome customers in store with the rich aroma of freshly ground coffee beans.

“The hub will help time conscious operators with a one stop shop to stock up. We’ve got all the essential coffee products in one place and available for free ‘click n deliver’*. Our aim is to help the convenience retailer by giving them all the tools they need at their fingertips so they can focus on driving sales and engaging with their local community.”

The Nescafé coffee-to-go hub is free to join at www.coffeetogo.co.uk