All Products articles – Page 26
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News
NOW TV passes up for grabs with Nestlé
Nestlé Confectionery has partnered with online streaming service NOW TV for its latest on-pack promotion. The activity sees KitKat, Aero, Yorkie, Toffee Crisp and Rowntree’s Fruit Pastilles give consumers the chance to win a one-month NOW TV Entertainment Pass, worth £7.99/15. To enter, they need to input a code from ...
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New stand-up packs for KP Nuts range
The KP Nuts brand has new packs. From this month, the brand’s nine hero-sharing SKUs will come in foil bags which stand up unaided. For retailers, it allows them to be easily merchandised in secondary displays, for example alongside beers. For consumers, the more functional packs stand on end, preventing ...
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New York promo
Boost Drinks’ latest promotion gives consumers the chance to win a trip for two to New York. Other prizes include shopping vouchers.
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Sparkling refresh
Highland Spring has unveiled a fresh, modern new look for its Sparkling water range to showcase its provenance and everyday hydration credentials.
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Nestlé Confectionery announces partnership with NOW TV
Nestlé Confectionery has announced it is partnering with online streaming service NOW TV to launch an on-pack promotion. Packs of KitKat, Aero, Yorkie, Toffee Crisp and Rowntree’s Fruit Pastilles will offer the chance to win a one-month NOW TV Entertainment Pass worth £7.99/€15, with thousands of passes up for grabs ...
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bel’Vita introduces two new breakfast biscuits
Healthy biscuit brand, belVita is introducing two new launches to the breakfast biscuits category in June. belVita Seeds and Berries comes in two flavours - Raspberry & Chia Seeds and Blueberry and Flax Seeds – and is available in six-pack boxes with three biscuits per pack. The brand will also ...
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Wolf Blass gears up for summer of sport
Wolf Blass – the official wine partner of the ICC Cricket World Cup 2019 – is gearing up for a summer of sport. A £1m, integrated, 360° campaign to support the tournament-long partnership has launched and will include limited edition bottles, an experiential sampling event, wine tastings, social media, digital, ...
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Boost Drinks launches chance to win trip to New York
This summer, Boost Drinks is launching a new on-pack promotion across its 250ml Original Energy and Original Sugar-Free PMP variants. Running from 10 June to 20 October, the promotion offers consumers the chance to win a trip for two to New York, along with daily and weekly giveaways including BOSE ...
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Britvic offers parents chance to shoot for the moon
Britvic’s latest on-pack promotion across its Fruit Shoot brand this summer will give parents the chance to win their kids dream ‘thing’. Available to convenience stores from early July, the ‘Fruit Shoot for the Moon’ on-pack promotion gives parents 12 opportunities to win their kids ultimate dream experience of their ...
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Cadbury re-runs promotion with Merlin Entertainments
Cadbury and Merlin Entertainments’ partnership offering consumers free tickets for memorable days out this summer is set to roll out across Cadbury chocolate bags for a fourth year. Running throughout the summer, Cadbury promotional chocolate bags will offer a free ticket with every purchase of a full-price adult ticket to ...
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Coca-Cola celebrates launch of energy drink
To celebrate the arrival of Coca-Cola Energy, a new multi-million-pound fully integrated campaign has been launched. The campaign includes a partnership with Spotify that will allow listeners to enjoy a sponsored ‘energy boosted’ playlist and more than 300,000 samples will be given out at festivals across the country to keep ...
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Old El Paso invents new scoop for dips
Old El Paso is hoping to “revolutionise” chips and dips with Tortilla Bowls, a bowl-shaped chip for scooping rather than dipping in sides such as guacamole and salsa. The sea-salt-flavoured product can also be customised with different fillings to create appetizers or canapés. Lindsay Hill, Marketing Manager for Meals & ...
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Britvic supports sugar-free Tango with £1.2m campaign
Britvic is rolling out a new £1.2m marketing campaign to support its sugar-free Tango range. Two creatives, one for TV and the other for cinema, will see the first introduction of the Tanguru, played by Funny Women Champion, Thanyia Moore. Rachel Astbury-Phillips, OOH commercial director at Britvic, commented: “While the ...
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Mars Wrigley Confectionery brings back Sweet Sundays
Mars Wrigley Confectionery UK has announced the return of its Sweet Sundays promotion for the eighth year running. The manufacturer’s most successful annual brand activation allows consumers to claim a free cinema ticket when they buy their favourite chocolate and confectionery treats. Promotional codes can be found on or inside ...
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JUUL partners Bestway to widen distribution
Vaping company JUUL has announced a partnership with Bestway Wholesale to widen the distribution of its products into the independent convenience channel. “We are delighted to have partnered with Bestway Wholesale to make JUUL products available to thousands of independent retailers through its Bestway and Batleys depots,” said John Patterson, ...
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Lucozade Sport unveils bottles featuring England Lionesses
Lucozade Sport is unveiling special-edition bottles as part of its partnership with the England Lionesses ahead of the FIFA Women’s World Cup 2019. The new designs are part of Lucozade Sport’s campaign which includes TV, digital, social, outdoor and in-store activity to help retailers make the most of this significant ...
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Ferrero launches trade campaign for TicTac
Ferrero is launching a trade campaign to reinforce the sales potential of stocking its core range of flavours. The activity coincides with the brand’s ‘Kiss does summer with Tic Tac’ on pack offer, where consumers can win a holiday to Ibiza via two million promotional packs of its two leading ...
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Highland Spring reveals new look for sparkling range
Highland Spring has unveiled a new look for its Sparkling range to better showcase its provenance and everyday hydration credentials. Carol Saunders, head of marketing at Highland Spring Group, said: “We saw huge success with the launch of our new look Still range in 2017 and now is the time ...
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NewsFrsh Scents targets forecourts with ‘plastic-neutral’ air fresheners
Air freshener specialist Frsh Scents is on a mission to make life’s journey better, and is now targeting forecourts with its ‘plastic-neutral’, multi-styled range of scents.The company works with The Plastic Bank - a social enterprise that aims to use recycling to reduce ocean plastic and global poverty – to ...
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Redesign boost for KP Nuts
KP Snacks has unveiled a redesign for one of its flagship brands - KP Nuts.The new packs, which will be available in-store in June, feature a sunshine design which will be applied to the entire KP Nuts range, which currently comprises 29 products. They also highlight the protein and fibre ...