All Products articles – Page 28
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News
Asian Street Style joins Pot Noodle line up
Unilever is extending its Pot Noodle brand with the launch of Asian Street Style rice noodle pots. There are four variants: Thai Red Curry, Malaysian Laksa, Japanese Miso Noodle Soup and Vietnamese Beef Pho, which tap into the huge trend for world food flavours and popular street food dishes. The ...
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Great taste guarantee on better for you range
Walkers has launched its first ever taste guarantee across its ’Better For You’ range Walkers Oven Baked Core, Snack-A-Jacks Crispies and Sunbites Core Grainwaves, to help tackle the misconceptions regarding taste in the segment. Packs have a distinctive flash that says, ’Great taste guarantee, or your money back’. 0118 930 ...
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Choc Caramel is Yazoo’s latest limited edition
The latest limited-edition flavour from Yazoo is Choc Caramel. The launch follows the success of Yazoo Choc Mint, which it will replace. The Choc Mint SKU was a huge hit with consumers, becoming a £1m flavour within just five months in the convenience channel. Wayne Thompson, customer marketing manager at ...
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Real fruit essence used for Smirnoff Infusions
Smirnoff has launched a new spirit called Smirnoff Infusions.It is made with Smirnoff No.21 Vodka, infused with real fruit essence and natural ingredients to produce two variants: Orange, Grapefruit & Bitters and Raspberry, Rhubarb & Vanilla. It has an ABV of 23% and rrp is £14 for a 50cl bottle. ...
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Two new heroes
Dinky Decker and Crunchie Bits are new additions in boxes of Cadbury Heroes chocolates. Rrps for Heroes start at £2.29 for a treatsize bag.
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Recyclable packs
Leerdammer, the UK’s number-one branded cheese slice, has announced the launch of new 100% recyclable packaging for all Original and Light slice packs.
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Sweet trio
Country Choice has expanded its sweet treats range with the launch of an Oreo Muffin and Cadbury Dairy Milk and Cadbury’s Caramel cookies.
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Tetley invests £1.3m in its Cold Infusions range
Tetley has announced a £1.3m investment in its Tetley Cold Infusions range with new products, new formats, and a wide-reaching programme of marketing and in-store support starting this month. First up is the launch of a new flavour, Strawberry and Watermelon, with no caffeine, sugar or artificial flavours. Available in ...
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Britvic runs on-pack promotion across Robinsons Refresh’d range
Britvic is aiming to help convenience retailers drive sales this summer with an on-pack promotion across its Robinsons Refresh’d range. Promotional packs rolling out now until mid-June will offer shoppers the chance to win Wimbledon experiences – from branded towels to VIP tickets to a tennis match during the tournament. ...
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Maynards Bassetts offers chance to win wacky prizes
Maynards Bassetts is launching a new on-pack promotion offering shoppers the chance to win one of 8,001 wacky prizes. The promotion will be available on a number of the brand’s hero bags including Wine Gums, as well as new sub-brands Wine Gums Tangy, Soft Jellies Wild Safari and many more. ...
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Big Bear rolls out Fox’s Glacier lines in shelf ready cases
Big Bear Confectionery will roll out single facing shelf-ready cases across its core Fox’s Glacier lines to retailers nationwide this month, following a successful trial with the Co-op. The new single facing shelf-ready cases offer an alternative to hanging confectionery and are designed to maximise space where it’s at a ...
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Cadbury introduces Curly Wurly Squirlies PMP format
Cadbury has launched a new Curly Wurly Squirlies price-marked pack (PMP) format. The £1 PMP sharing bags have been developed to offer consumers a new pack size and help retailers capture shoppers’ attention in store. Mathieu Maggi, brand manager for bitesize at Mondelēz International, explained: “Curly Wurly Squirlies have been ...
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Rubicon flaunts partnership with England Cricket Team
Barr Soft Drinks is highlighting Rubicon’s status as the official soft drinks partner of the England Cricket Team with a summer-long campaign. The exotic juice brand’s £2m ‘Catch the Taste of Summer’ campaign will engage fans with a raft of marketing activity in its biggest ever cricket partnership, with the ...
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Rustlers teams up with Godzilla film release
Micro-snacking brand Rustlers, is teaming up with Warner Bros Pictures and Legendary Entertainment for the upcoming release of Godzilla: King of the Monsters, which is in cinemas from May 29. As part of a wider strategy to generate increased demand for its key products, the partnership includes an online competition ...
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Britvic brings back Fido Dido to drive 7UP Free sales
7UP is reuniting with Fido Dido to celebrate the beverage and encourage people to slow down and appreciate the little things in life. Fido Dido will appear across 7UP Free limited-edition packs from April in an effort to drive visibility on shelf and to introduce the character and his mentality ...
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Unilever adds range of Asian inspired rice noodle pots
Unilever is launching a range of Asian inspired rice noodle pots under the Pot Noodle parent brand. Asian Street Style comes in four varients: Thai Red Curry, Malaysian Laksa, Japanese Miso Noodle Soup and Vietnamese Beef Pho. Lena Portchmouth, brand leader for mini meals, Unilever UKI, commented: “Hectic lifestyles mean ...
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Seabrook Crisps renews deal with Alton Towers
Seabrook Crisps has agreed a deal to continue as the category exclusive partner with Alton Towers Resort in 2019. Launching in April and running through to September, retailers will benefit from the on-pack promotion, set to run across all Crinkle Cut Multipacks, 80g PMPs and 31.8g bags, offering shoppers two ...
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Campo Viejo wine brand launches its first rosé
Spanish wine brand Campo Viejo is launching its first rosé. Chris Shead, off-trade channel director for Pernod Ricard UK, commented: “We’re very excited for this launch as it opens up an already strong brand to a new audience. Campo Viejo is the biggest Spanish brand on the market, accounting for ...
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Porridge oats company reveals new look for brand
Porridge oats company Stoats has revealed a new look for the brand, including a revamp of its packaging, which is now 100% recyclable or compostable. It is using Natureflex compostable film for its porridge bars and compostable PLA lining in its porridge pots. In addition to the new packaging, Stoats ...
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Cadbury Heroes boosted with new look and two ’favourite’ additions
Two consumer favourites have been added to the Cadbury Heroes mix this month, as well as a fresh new look, as a boost to the sharing chocolate brand. New additions Dinky Decker and Crunchie Bits will join the existing range, which includes Twirl, Wispa, Eclair, Fudge, Caramel, Cadbury Dairy ...