Britvic will be launching two new pure juice products in the second half of the year.
New Smooth Juice is an ambient product with added barley to give it a smoother texture. It will come in orange, apple and apple & blackcurrant flavours in 1ltr resealable bottles. Fruit Shoot 100% Juice is an extension of the popular kids drinks brand and has no ’bits’. It comes in the same three flavours as Smooth Juice.
Meanwhile Pepsi will receive a makeover in May, with multiple designs on packs across all variants. And Drench has a new silver-tinted textured bottle, which is due in shops in August.