Chocolate Fudge Brownie is being added to the range of flavours available in f’real self-serve shakes following the launch of summer releases, Birthday Cake and Banana.
The new flavour is described by f’real as the ideal treat for cosy, autumnal nights in.
Chocolate Fudge Brownie will launch in the new f’real cup design and come with support to help retailers promote the flavour, such as digital POS, media screen content and social assets – all downloadable from the f’real website. An in-store machine rebrand will also roll out later this year, updating blenders with the new design ahead of further flavours landing in 2023.
Gemma Briant, marketing manager at f’real, said: “After the fantastic reaction to Birthday Cake and Banana, we’re confident Chocolate Fudge Brownie is going to be another smash hit. A super chocolatey shake with fudge-tastic brownie chunks…what’s not to like?
“We know a wide range of choice and new flavours are crucial for helping our retailer partners generate excitement and attract customers, which is why we’re not stopping at three new additions. Next year will also be a big one for NPD, so watch this space.”
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