All Soft drinks articles
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Product NewsPRODUCT NEWS: Boost Drinks adds new Mocha flavour to RTD coffee range
Ready-to-drink coffee brand Boost Drinks has expanded its range with a new Mocha flavour.
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Feature
FOCUS ON SOFT DRINKS: Thirst class sales
We’re fast approaching peak soft drinks season when the warmer weather encourages more consumers to swap their hot drinks for cold ones.
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Product News
PRODUCT NEWS: Weetabix On The Go back in price-marked packs
Breakfast drink, Weetabix On The Go, is bringing back its £1 price-marked packs (PMPs) across its 250ml core range. The Weetabix On The Go brand is now worth £2.1m within the impulse channel, accounting for 86% of breakfast drink sales (Nielsen).
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Promotional feature
How to supercharge your energy drinks sales
To help convenience and forecourt stores capitalise on the rapidly growing energy drinks category, CCEP and Monster’s Sales Supercharged retailer support initiative is back, with top tips to give your energy drinks fixture maximum pulling power.
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Product News
PRODUCT NEWS: Barr Soft Drinks launches new Rubicon can and an IRN BRU campaign
Barr Soft Drinks is introducing two slim can variants of Rubicon Spring in single can and four-pack multipack formats, at rrps of £1.29 and £3.49 respectively.
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Product News
PRODUCT NEWS: #WhatTheFanta is back with mystery pink flavours
Coca-Cola Europacific Partners (CCEP) has announced the return of #WhatTheFanta with a new bright pink Fanta variant rolling out in 500ml and 2ltr packs.
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News
Scottish minister avoids setting date for introduction of deposit return scheme
The Federation of Independent Retailers (NFRN) has accused the Scottish government of “bottling” a decision on the roll out of the country’s deposit return scheme.
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Product News
Rockstar relaunched with new pack design and reformulation of original flavour
The energy drink brand Rockstar is undergoing a relaunch this May, with a new pack design and reformulation.
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Product News
Coca-Cola kicks off new campaign ahead of Euros
Coca-Cola is helping retailers to tap into the excitement surrounding this summer’s UEFA EURO 2020, by giving shoppers the chance to win a host of football-themed prizes in the run-up to the tournament.
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Product News
Monster boost with blended gas technology variant ‘Nitro’
Coca-Cola European Partners (CCEP) is targeting seasoned energy drink fans with its latest Monster variant - Monster Nitro - which uses blended gas technology to give consumers an uplift, in a first for the category.
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Product News
Robinsons launches a £6.4m campaign covering full portfolio of products
Robinsons has launched a £6.4m campaign this summer, with TV, radio, digital, out of home and in-store activation.
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Product News
CCEP launches Capri-Sun Multivitamin Squash to the wholesale and convenience channel
Coca-Cola European Partners (CCEP) has launched Capri-Sun Multivitamin Squash to the wholesale and convenience channel.
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Product News
Molson Coors Beverage Company sets up new team as it expands its portfolio
Molson Coors Beverage Company has launched its Beverage Hub, a dedicated team to support its growing portfolio of brands in emerging, fast-growth categories. It has also announced three new distribution partnerships as it continues to expand its footprint beyond the beer aisle.
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Product News
Vimto relaunches core squash range and fortifies full squash portfolio with Vitamin D
Vimto is re-launching its core squash range this spring, and will be fortifying the full squash portfolio with Vitamin D.
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Product News
Diet Coke launches on-pack promotion offering trial of digital subscription service Readly
Coca-Cola European Partners (CCEP) has unveiled a new on-pack promotion for Diet Coke, offering consumers a free trial to the digital subscription service, Readly.
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Product News
Carabao organises prize draw for retailers to win tickets to international cricket matches
Energy drink brand Carabao is giving retailers the chance to win pairs of tickets to England Cricket matches this summer.
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Product News
Grenade announces three new flavours of its functional drink Grenade Energy
Performance nutrition brand Grenade is about to introduce three new flavours of its functional drink, Grenade Energy, with confirmed listings across major retailers including Motor Fuel Group.
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Product News
Vimto launches a new visual identity across its entire portfolio
Vimto is launching a new visual identity across its entire portfolio, rolling out from this month.
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Product News
CCEP and Monster Energy unveil new support initiative for convenience retailers
Coca-Cola European Partners (CCEP) and Monster Energy have unveiled a new support initiative to help convenience retailers maximise energy drink sales.
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Product News
Ribena adds sparkle with new single-can format
Ribena is launching a new 330ml single can in two flavours, Ribena Sparkling Blackcurrant and Ribena Sparkling Raspberry this month.
