All Soft drinks articles – Page 4
-
Product NewsCoca-Cola makes music
Coca-Cola has unveiled its latest programme of immersive music experiences across the UK and Europe, via music platform Coke Studio. The activity covers new tracks and artist ‘collisions’ as well as an on-pack promotion with a chance to win music and summer prizes.
-
Product NewsChilled summer campaign
Coca-Cola Europacific Partners (CCEP) has launched a summer campaign for its Costa Coffee ready-to-drink (RTD) chilled coffee range, designed to keep the brand front of mind with consumers, drive trial of its Latte and Frappe ranges and help drive sales within the RTD chilled coffee segment.
-
NewsScottish DRS gets green light from UK government, but only if it excludes glass
The UK government has given the Scottish government permission to launch its deposit return scheme (DRS) ahead of schemes in England Wales and Northern Ireland, but only if glass containers are excluded from it.
-
Product NewsForecourts help deliver strongest soft drinks sales as Britvic outlines £8,400 opportunity for every c-store
The soft drinks category has delivered the greatest absolute value growth of any product category in 2022, according to Britvic’s Soft Drinks Review 2023, which is now worth £2.8bn to the convenience channel.
-
Product NewsWatermelon flavour added to Relentless range
Coca-Cola Europacific Partners (CCEP) is bolstering its Relentless Zero Sugar range with the launch of a new Watermelon flavour.
-
Product NewsBig backing for Chocomel
Chocomel, the UK’s fastest growing premium milk drink (IRI), is being backed by three months of high-profile promotional activity. It has already kicked off with a hero TV ad designed to raise brand awareness and increase penetration under the banner: ‘Chocomel, Sharing Not Required’.
-
Product NewsBritvic launches Robinsons with Benefits
Following the successful launch of Robinsons Benefit Drops last year, the UK’s number one squash brand (Nielsen) is launching a full benefits-led range of wellness-focused premium squash, named Robinsons with Benefits.
-
NewsDelay on Scottish deposit return scheme and alcohol rethink welcomed by retailers
Independent retailers groups have welcomed a decision by the Scottish government to delay the introduction of the deposit return scheme (DRS) and to drop a planned ban on alcohol advertising.
-
Product NewsRubicon Sparkling Rose launches in convenience
Rubicon Sparkling Rose Lemonade is the latest launch from Barr Soft Drinks. Exclusive to the convenience channel, it is available in 330ml and 500ml price-marked packs (PMPs).
-
Product NewsNew Sport drink from Carabao
New Carabao Sport drink is available in two fruity flavours: Orange and Mixed Berry.
-
Product NewsCoke’s recipe for magic
Coca-Cola has launched a new global brand campaign and platform, A Recipe for Magic, celebrating the ‘magic’ of shared meals and the connections that happen when we get together with others to enjoy a meal.
-
Focus On FeatureFOCUS ON SOFT DRINKS: Thirsty work
To say soft drinks are a big seller at Eurospar Donegall Road in Belfast would definitely be something of an understatement. Customers love soft drinks, confirms manager David Harrison, who added that they sell over £7,600-worth of impulse drinks and £5,000-worth of take-home drinks every week. The store is a great example of best practice in managing the soft drinks category, so much so that it was a finalist in last year’s Forecourt Trader of the Year Awards.
-
Product News#WhatTheFanta returns
Coca-Cola Europacific Partners (CCEP) has announced the return of #WhatTheFanta for the fourth year running, bringing mystery back to the soft drinks aisle following another successful campaign in 2022.
-
Product NewsNew Monster duo
Coca-Cola Europacific Partners (CCEP) is launching Monster Juiced Aussie Lemonade and Monster Ultra Rosa alongside the return of its snow sport-themed consumer promotion for the Monster Ultra range.
-
Product NewsTalking Cans: Alert-ing retailers to a new look
Lucozade Alert has unveiled a new campaign to drive awareness of the brand and its new look.
-
Product News Juneberry is Red Bull’s new Summer Edition
Red Bull is launching its latest Summer Edition: Juneberry, which it says has a flavour ‘reminiscent of dark cherries or raisins and slightly mild blueberries’.
-
NewsPrime deal for Lawrences Garages
Lawrences Garages has managed to cash in on the popularity of the Prime energy drink and raise money for charity at the same time.
-
Equipment NewsiSqueeze to make fresh juice as accessible as coffee on-the-go
Commercial juice machine provider iSqueeze is aiming to shake up the fresh juice market using the latest technology to deliver the ”highest quality” juice, with a focus on customer experience.
-
Product NewsCoca-Cola’s World Cup action
Coca-Cola has launched its FIFA World Cup campaign - Believing is Magic - which aims to bring the magic of the World Cup to football fans
-
Product NewsRibena adds Zero Sugar option to its Sparkling range
Ribena is building its Sparkling range this month with the launch of Ribena Sparkling Zero Sugar to help retailers meet the growing demand for zero sugar choices in the flavoured carbonates category.