All Soft drinks articles – Page 3
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Equipment NewsiSqueeze to make fresh juice as accessible as coffee on-the-go
Commercial juice machine provider iSqueeze is aiming to shake up the fresh juice market using the latest technology to deliver the ”highest quality” juice, with a focus on customer experience.
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Product NewsCoca-Cola’s World Cup action
Coca-Cola has launched its FIFA World Cup campaign - Believing is Magic - which aims to bring the magic of the World Cup to football fans
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Product NewsRibena adds Zero Sugar option to its Sparkling range
Ribena is building its Sparkling range this month with the launch of Ribena Sparkling Zero Sugar to help retailers meet the growing demand for zero sugar choices in the flavoured carbonates category.
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Product Newsf’real adds Chocolate Fudge Brownie to its line-up of milkshake flavours
Chocolate Fudge Brownie is being added to the range of flavours available in f’real self-serve shakes following the launch of summer releases, Birthday Cake and Banana.
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Product NewsNisa offers savings with ‘Fuel for School’ promotion
A promotional event focusing on lunch box fillers and breakfast favourites has been launched in Nisa retailers’ stores to coincide with children across the UK returning to school after the summer break.
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Product NewsFanta unveils on-pack promotion to boost sales at Halloween
Coca-Cola Europacific Partners (CCEP) has announced details of this year’s Fanta Halloween activity, including an on-pack promotion offering prizes or scary surprises.
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Product NewsLucozade Zero launches competition where every entry wins a prize
Lucozade Energy has launched Zero Losers, its first on-pack promotion across the Lucozade Zero range, where a prize is guaranteed with every entry.
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Product NewsRelentless links with rapper Aitch
Running until December, promotional codes will be available across the Relentless range of 500ml cans and four can multi-packs, including the newly launched Relentless Zero Sugar variants.
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Product NewsTropicana offers retailers cash prizes in juice activation campaign
Tropicana is building on last year’s trade-exclusive juice activation by offering retailers the chance to win even bigger cash prizes, with a £10,000 cash prize for the winning retailer and ten £500 runner-up prizes on offer.
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Product NewsPepsiCo partners Women in Football
PepsiCo has announced a new partnership with Women in Football, a network of professionals supporting women in the game, which aims to attract, inspire, and improve the representation of female football coaches across the UK.
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Product NewsDistribution boost for Weetabix On the Go
Breakfast drink, Weetabix On The Go, has reported “brilliant” results from its recent field sales activity, helping retailers offer the right options to its customers.
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Product NewsDiet Coke appoints Kate Moss as creative director as it celebrates 40th birthday
Diet Coke has announced that model Kate Moss will be creative director of the brand as it celebrates its 40th anniversary this year.
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Product NewsActiph Releases limited-edition water bottles for latest Thor blockbuster
The UK’s first alkaline ionised water brand, Actiph Water has teamed up with Marvel Studios to celebrate the release of the upcoming ’Thor: Love and Thunder’ film, released in cinemas in the UK on July 7, 2022.
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Product News Lucozade Sport becomes the Official Sports Drink of the Birmingham 2022 Commonwealth Games
Lucozade Sport has become the Official Sports Drink of the Birmingham 2022 Commonwealth Games, in a deal that will provide thousands of athletes with isotonic drinks throughout the multi-sport tournament.
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Product NewsAlpro invests in multi-million-pound campaign as it launches oat-based drink
Alpro is kicking off a multi-million-pound cross-channel campaign to mark the launch of a new oat-based drink, This Is Not M*lk.
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Product NewsCoca-Cola rewards music fans
Coca-Cola Europacific Partners (CCEP) has announced a new on-pack promotion for Coca-Cola Zero Sugar and Coca-Cola Original Taste where music lovers can scan QR codes on promotional packs for a chance to access instant wins and enter weekly prize draws – with a host of prizes up for grabs, including tickets to top festivals, Ticketmaster gift cards, music subscriptions and other music merchandise.
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Product NewsPRODUCT NEWS: Boost Drinks adds new Mocha flavour to RTD coffee range
Ready-to-drink coffee brand Boost Drinks has expanded its range with a new Mocha flavour.
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Focus On FeatureFOCUS ON SOFT DRINKS: Thirst class sales
We’re fast approaching peak soft drinks season when the warmer weather encourages more consumers to swap their hot drinks for cold ones.
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Product NewsPRODUCT NEWS: Weetabix On The Go back in price-marked packs
Breakfast drink, Weetabix On The Go, is bringing back its £1 price-marked packs (PMPs) across its 250ml core range. The Weetabix On The Go brand is now worth £2.1m within the impulse channel, accounting for 86% of breakfast drink sales (Nielsen).
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Promotional FeatureHow to supercharge your energy drinks sales
To help convenience and forecourt stores capitalise on the rapidly growing energy drinks category, CCEP and Monster’s Sales Supercharged retailer support initiative is back, with top tips to give your energy drinks fixture maximum pulling power.