Maynards Bassetts has identified an opportunity to recruit younger adults without children into the jelly market. Its response to this is the launch of Soft Jellies Wild Safari, a 160g bag of fruit-flavoured sweets. Rrp is £1.32.
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Cadbury has launched a new limited-edition flavour for its Wispa Gold range: Salted Caramel.
A new Chupa Chups freeze pop has been launched by licensed product brand developers and distributors Rose Marketing UK.
To celebrate the launch of Paramount+ in the UK and Ireland, Walkers has partnered with the streaming service by launching limited edition packs across its Walkers Max, Sensations, Wotsits, Squares, Monster Munch and Quavers ranges.
Running until December, promotional codes will be available across the Relentless range of 500ml cans and four can multi-packs, including the newly launched Relentless Zero Sugar variants.
The ‘Everyone In’ roadshow includes batting, bowling, and catching skills sessions. It earlier this week in Lambeth, South London, where local participants were joined by former England stars Eoin Morgan (London Spirit) and Fran Wilson (Welsh Fire) among other players.
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