This year Nestlé Confectionery has given its Christmas range more of a festive feel, with new seasonal designs aimed at making the products extra special for consumers.
The white chocolate Milkybar Polar Bear will be joined by three new Christmassy character designs – a snowman, a seal and a snowy owl, and the milk chocolate Smarties Penguin, complete with mini Smarties inside, will be joined by Rudolph, a robin and Santa. All RRP 65p. Each Milkybar Winter Friends outer will contain all four festive designs, as will each Smarties Winter Friends outer.
The Quality Street tub has been revamped with an improved assortment and now features more chocolatey sweets and fewer toffees and cremes.
Quality Street is also launching a brand new Advent Calendar (RRP £5.00). Each calendar contains two of every Quality Street sweet.
In addition, the Quality Street 1.2KG Tin (RRP £8.99) will launch its fourth edition of collectable festive designs.
This Christmas the brand will be supported by a high profile communications campaign aimed at bringing to life the magic of Quality Street.