All Seasonal articles
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AnalysisCOMMENT: Coke’s Christmas message
Christmas is, of course, supposed to be the time of goodwill to all men (and women!). One brand that is spreading the ‘love’ this Christmas is global giant Coca-Cola.
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Analysis
SHOP TALK: Share the love… you know you want to
With the lockdown still underway, and many people on furlough or working from home, everyone seems to be looking for some reason for a little cheer. This month, we have Valentine’s Day, and even the die-hard non-romantics among us might well get their heads turned for a chance of a little extra love in their lives.
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Product News
SHOP TALK: Healthy new year?
At this time of year, many consumers are usually attempting ‘Dry January’ or ‘Veganuary’ but, given the current circumstances, you wonder if as many will be bothered.
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Product News
Return of CCEP’s special-edition festive packs
Coca-Cola European Partners (CCEP) kicks off its annual Coca-Cola Christmas countdown this month with the return of its special edition take-home festive packs. Rolling out this month, 160 million QR codes will be printed on selected Santa packs of Coca-Cola original taste, Coca-Cola zero sugar and ...
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Product News
How to have a dead-good Halloween
When Halloween falls on a Saturday, as it does this year (October 31), it usually means bigger parties and a bigger spend.
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News
Country Choice reveals line-up of sweet treats for Easter
Country Choice has a basket full of thaw-and-serve sweet treats in time for Easter. Alongside a must-have six-pack of fruited and spiced Hot Cross Buns, the range includes a gingerbread bunny, themed cupcakes, mallow nests, tarts and cornflake cakes. The Easter-themed cupcakes and mallow nests have a 14-day ...
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News
Egging you on
Although Christmas is still a few weeks away, canny retailers are already turning their thoughts to 2020 and the occasions that stack up in the first few months of the year. In 2020 Valentine’s Day (February 14) falls on a Friday making it a better day for a celebration, whether ...
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News
Costcutter launches "Bring Christmas together" campaign
Costcutter Supermarkets Group (CSG) has launched its festive campaign, ‘Bringing Christmas Together’, which, as well as in-store activation and offers, will include an interactive outreach campaign on social media. Following last year’s campaign, which saw online reach increase by 27%, this year will see CSG work with social influencers ...
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News
Coca-Cola prepares for Christmas with return of campaign
Coca-Cola is aiming to get the nation in the festive spirit with the return of its Holidays Are Coming Christmas campaign and a new TV advert. The campaign will include London buses decked out in Holidays Are Coming lights and a lenticular visual of Santa, and there will be TV ...
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News
Bisto brings back its community table competition
Premier Foods is bringing back its Bisto Community Table competition, which gives one retailer the chance to win a fully funded catered meal for their community. Premier Foods will also be giving away five cases of Bisto gravy to the winning retailer so local families and friends can continue getting ...
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News
Jelly Belly extends Harry Potter range for Christmas
Jelly Belly has extended its popular Harry Potter range in time for Christmas. New products include the Voldemort Wand (made of chocolate, with a spell sheet included), rrp £9.80; the Hogwarts Ticket Chocolate Bar 42g, rrp £4.40; Magical Sweets 59g, rrp £3.07; the Knight Bus 112g, rrp £16; and Crest ...
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News
Coca-Cola brings back Christmas Truck Tour
Coca-Cola has announced the return of its Coca-Cola Christmas Truck Tour. The Coca-Cola Truck will visit 19 stops nationwide before making its final stop in London on Sunday 15 December. This year Coca-Cola has partnered with Crisis – the national homelessness charity, which is now in its 52nd ...
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News
Country Choice introduces Christmas Jammy Shortbreads
Joining Country Choice’s festive line-up this year are Christmas Jammy Shortbreads, which are individually wrapped jam-filled biscuits decorated with either a Christmas bell or a Christmas tree. Available in mixed cases of two x eight, the biscuits have an rrp of £1.49. Also new are individual Chocolate Yule Cakes, rrp ...
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News
Ferrero brings back Christmas store makeover competition
Ferrero is bringing back its Sparkling Store Makeover competition where one lucky retailer will win a store makeover worth £4,000. Retailers can enter by going to www.yourperfectstore.co.uk/news-insights/blog/win-a-sparkling-store-makeover . Alternatively, retailers can post a video nomination of themselves. Levi Boorer, customer development director at Ferrero, said: “Creating theatre, like the Ferrero ...
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News
Aryzta adds a Vegan Mince Pie Tart to its festive range
Aryzta has introduced a Vegan Mince Pie Tart, comprising a vegan pastry shell filled with mincemeat and topped with a golden nutty crumble. Also available are the Turkey Chardonnay Slice and the Christmas Cracker Roll, which has all the Christmas dinner favourites wrapped in a butter pastry with ...
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News
Walkers teams up with Mariah Carey for Christmas campaign
Walkers is launching what it claims is its biggest ever festive on-pack promotion and marketing campaign with Mariah Carey. The promotion will run across the Walkers core range and offers shoppers the chance to win prizes every hour. Carey will be in the new Walkers Christmas TV advert ...
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News
Stocking the good stuff
Pernod Ricard reckons there’s a £15.5m sales opportunity in the premium wine and spirits category this Christmas, that’s there for the convenience sector’s taking. The company is urging retailers to give better visibility to premium products so they can win back sales from the grocery multiples. Pernod Ricard is investing ...
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News
Yule all love these
In the lead up to last Christmas, Quality Street lovers got the chance to fill tins with just their favourite twistwapped chocolates thanks to a ’Choose your favourites’ pop-up at John Lewis department stores. This year, as well as ’Choose your favourites’, shoppers at John Lewis’s flagship London store can ...
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News
Cofresh unveils its With Love & Spice campaign for Diwali
Indian snack brand Cofresh has revealed details of its new With Love Spice Diwali campaign, designed to boost awareness of the range and drive footfall to the store fixture in the run-up to this key selling time. Prime time programme sponsorship on premium Asian TV channels and ...
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News
GSK backs Beechams with £3.9m media spend
GSK is launching a Boss it with Beechams marketing campaign and new look for its cold and flu remedies, backed by a £3.9m media spend. Emily Fox, brand marketing manager at GSK, said: “The new campaign will drive awareness by keeping the brand front-of-mind during the cold and flu season, ...
