All Seasonal articles
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Focus On Feature
FOCUS ON CHRISTMAS CONFECTIONERY: All wrapped up
Christmas wouldn’t be Christmas without Quality Street. And that’s not the brand’s manufacturer Nestlé saying that; it’s 44% of Brits, in surveys by One Poll, where Quality Street has topped the poll for two years running.
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Focus On Feature
FOCUS ON HALLOWEEN: Fright night
With Beetlejuice, Beetlejuice aka Beetlejuice 2 riding high at the cinema, the marketing teams at both Coca-Cola and Mondelez must be delighted that they backed the film franchise for their 2024 Halloween promotions.
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Focus On Feature
FOCUS ON SUMMER SPORT & BARBECUE: It’s all kicking off
With UEFA’s Euros ’24 in Germany followed by the Olympic Games in Paris, we can expect some serious sales uplifts as armchair fans cheer their nations on this summer.
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Focus On Feature
FOCUS ON PUMPTOP PROMOTIONS: Pump action
We all know the value of impulse purchases; eye-catching items that can push spend up and increase your bottom line. But would you ever have imagined that a ‘cat radiator bed’ would be a good impulse seller?
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Focus On Feature
FOCUS ON SUMMER ALCOHOL: Are you ready?
There was a time when some people sniffed at RTDs (ready to drinks) but they’ve come a long way from their cheap and cheerful beginnings.
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News
BP expects Easter boost
BP is expecting to sell over two million Easter eggs as customers stock up on treats before they head off to visit family and friends over the Easter weekend.
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Focus On Feature
FOCUS ON EASTER: Creme of the crop
It’s not even Christmas yet but some shops have got Easter eggs out on their shelves. Yes, where once you wouldn’t have spotted a Creme Egg before at least Boxing Day, some stores have them – and shell eggs – out on their shelves already. According to news reports, bargain store B&M has them out already and it has certainly got them a lot of publicity.
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Focus On Feature
FOCUS ON CHRISTMAS CONFECTIONERY: Stocking(s) up
If you’ve been into one of the big supermarkets lately you’ll have no doubt noticed that they have many Christmas items out on show. It may seem early but you’d be wise to get some Christmas lines out sooner rather than later. The reason? Well, the confectionery companies say that many people like to shop early – spreading their spending across the weeks running up to December 25. According to Streetbees data, 49% of Christmas shoppers planned to shop earlier in 2022, and Mondelez says this trend looks set to continue for this year. And remember that some of those that spend early, eat early too so will be coming back to replace any goodies they’ve eaten.
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Focus On Feature
FOCUS ON HALLOWEEN: Ghoulish gains
The supermarkets tend to make it easy for families to celebrate occasions such as Halloween. Shoppers are greeted by mounds of pumpkins and elsewhere can stock up with affordable sweets for Trick or Treating. Asda has long been the go-to place for costumes and, amid a cost-of-living crisis it still has some great value outfits. Prices start at £7 for a Robot Skeleton or Glow in the Dark Gamer Skeleton and even the more elaborate ones cost just £15.
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Product News
SHOP TALK: Fit for a King
As I write this, the weather forecast for the Coronation weekend is not great however, the sales forecast looks somewhat brighter. While there’s quite a bit of controversy in some quarters about the cost of the Coronation, many organisations are pointing to the sales it will bring in.
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News
SHOP TALK: Don’t forget Mothering Sunday
Mother’s Day is fast approaching; this year it falls on Sunday March 19. For many adults, the easiest option will be to walk into their local Tesco or Asda and take advantage of their huge in-store displays. These will place flowers next to cards next to chocolate next to prosecco, making it uber easy to pick up everything they need all at once.
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Product News
SHOP TALK: Feeling the love?
Apparently, for some people, nothing quite says ‘I love you’ like a cheap meal at Wetherspoons. However, the popular pub chain is in hot water because it has increased the price of its Valentine’s Day Meal for two from £20 to £22, but says it still represents ‘great value for money’. And since recently spending £75 on a meal for two in another pub chain, I can see their point.
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Focus On Feature
FOCUS ON EASTER: Good eggs
Cadbury Creme Eggs remain as popular as ever, indeed according to Nielsen stats, they are purchased four times more than your average Easter product. Much of their appeal lies in the fact that they are only available for a few months every year and then there’s the promotional campaign that supports them.
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Product News
Get your decs up
If your shop is not yet decorated for Christmas, perhaps you should make it a priority as a new survey has found that 24% of people like to see shops festooned with Christmas decorations.
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Product News
SHOP TALK: here’s ho-ho-hoping for a merry Christmas
I think we’re all ho-ho-hoping for a good Christmas given the past few we’ve experienced, however things aren’t exactly fine and dandy out there. With this in mind I was thinking about what would entice me to spend more money in a forecourt shop. My answer is ...
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Product News
Fatherson’s festive fancies
Award-winning bakery Fatherson has launched its Christmas range which comprises:
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Product News
SHOP TALK: Planning for Christmas
I thought I saw Christmas lights up outside someone’s house the other night but as I got closer I realised they were Halloween lights. Phew - but I thought it won’t be long before someone takes the honour of being the first in the area to have their festive lights up.
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Product News
Tyrrells in Christmas packs
The top five flavours of premium snack brand Tyrrells are available in fun and festive packaging for Christmas.