All Products articles – Page 37
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News
GSK advises how to maximise self-care cold and flu sales
As the main season for coughs and colds starts, GSK, the maker of Beechams and Panadol, is advising retailers to ensure they maximise self-care cold and flu impulse sales by taking a few simple steps in store. Convenience shops are increasingly becoming a key place for shoppers to purchase treatment ...
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Ferrero reveals plans for early 2019
Ferrero has unveiled plans for a range of initiatives early in 2019. Levi Boorer, customer development director, explained: “Mother’s Day and Easter fall later in 2019, extending the trading period and giving a greater window for seasonal sales. Ferrero has a wide range of seasonal and limited edition products joining ...
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KP Nuts launches £500,000 Christmas campaign
KP Nuts has launched this year’s Christmas campaign with out-of-home (OOH) print and digital billboards, digital advertising and a competition to win the ultimate Christmas jumper raising money for Save the Children. The £500,000 campaign pokes fun at some modern food fads, drawing attention to KP Nuts’ heritage as a ...
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Walkers launches first UK recycling scheme for crisp packets
Walkers is launching the first nationwide recycling scheme for crisp packets. Working with recyclers, TerraCycle, the scheme will tap into an established network of recycling collection points around the UK. The scheme is simple and free to use, all brands of crisp packets will be accepted and will ultimately be ...
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Guiness clinches title sponsorship of the Six Nations Championship
Guiness is to become the new title sponsor of the Six Nations, with the Championship to be known as the Guiness Six Nations from 2019.The Six Nations is one of the world’s best attended sports events and regularly attracts record TV and online audiences in the UK, France, Ireland, Italy ...
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Halls launches digital campaign to drive sales
Halls is launching a new out-of-home advertising campaign throughout the cough and cold season, to help drive retailers’ sales during this key ’relief candy’ period.Live until January 17, Halls’ latest campaign champions a creative that educates consumers on the clearing and soothing benefits of Halls’ two sub-ranges, as well as ...
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New Rockstar with a ’Twister’ from Barr
Barr Soft Drinks is launching a new range in the energy drinks category with the introduction of Rockstar Twister. Available from January 1, 2019 in two flavours – Smashed Blue Raspberry and Wacked Red Berry – Rockstar Twister taps into the current trend for retro flavours, and only 25 calories ...
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Pladis extends Jaffa range
Pladis is expanding its £54m Jaffa Cakes brand into new territory with the launch of Jaffa Cakes Nibbles. Launching in early January 2019, the newcomer will offer consumers the familiar zesty orange centre and light sponge, coated in milk and dark chocolate in a bite-sized format. Perfect for sharing or ...
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Ginsters expands bitesize range
Ginsters has expanded its Bitesize range. Growing its snacking portfolio from scotch eggs, mini pork pies and cocktail sausages, Ginsters has launched bitesize versions of its savoury pastry products: the Cornish pasty (4-pack) and sausage roll (5-pack). Larger packs are also available in Morrisons nationwide, and intended to be kept ...
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Blanket age bans rejected for energy drinks
The House of Commons Science and Technology Committee has published the findings of its inquiry into the sale of energy drinks, concluding that there is insufficient evidence for a blanket age restriction on the products. The committee’s inquiry was launched in March 2018 to consider whether further action was needed ...
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Kellogg’s moves to traffic-light labelling
Kellogg UK will adopt colour-coded front-of-pack nutrition labelling, commonly known as traffic lights, in the UK. The cereal and snack giant will voluntarily apply the scheme to labels on breakfast cereal packs made exclusively for sale in Britain, including on some of its biggest-selling cereals: Special K, Coco Pops, Crunchy ...
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New vegan snacks from Eat Real
Healthier snacking brand Eat Real, best known for its Hummus, Lentil and Quinoa Chips, has unveiled two new vegan snacks – Veggie Bites and Snap Pea Crunch.Both the Veggie Bites, a colourful mix of purple potato, broccoli, pumpkin, carrots, tomatoes and green beans, and the Snap Pea Crunch (roasted garden ...
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Varta on the charge with Christmas campaign
Varta Consumer Batteries is the latest brand to release its Christmas ad in the run-up to the big day. The batteries manufacturer has invested in a Christmas TV advertising campaign that will reach an audience of more than 18 million consumers amid this year’s peak selling period.The advert will be ...
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B’Break snacking breads from Country Choice
A bread bite for every moment of the day is the idea behind the new B’Break Snacking Breads from Country Choice. The four varieties of flavoured breads in a handy stick format include ingredients to create a satisfying 70g hand-held snack as well as a meal accompaniment.The vegetarian B’Break Two ...
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Protein ball trio packs for a low-calorie snack
The Protein Ball Co has launched a range of Trio Packs for customers looking to curb their cravings with a healthy, under-100 calorie snack. Following initiatives by the Government and the well-publicised Change4Life campaign which encourages consumers to choose just two under-100 calorie snacks a day, The Protein Ball Co ...
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Stand by for Weetabix ’any-which-way-a-bix’ campaign in January
Weetabix, the nation’s favourite cereal brand, is launching a disruptive campaign with its retail partners, extending the famous ‘Have You Had Your Weetabix?’ campaign into an activation that aims to drive strong sales and category value of £10 million. The campaign is called ‘Any-Which-Way-A-Bix’ and launches in January 2019.With 130 ...
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Del Monte reveals new on-the-go snacking ranges
Del Monte has launched two new on-the-go fruit snacking ranges - Fruit Express and Fruit Fusions. Available in nine ambient flavours, each recyclable pot provides one portion of the recommended five-a-day and is targeting lunchboxes, after school or on-the-go sales. Available now in selected retailers, both ranges will roll out ...
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Nestlé Confectionery launches Spring range
Nestlé Confectionery’s spring range for 2019 will focus on offering consumers its big brands in the season’s best-selling formats, and features innovation in mini eggs, large eggs and giant eggs as well as a new range of Incredible eggs. The line-up includes new large egg launches from Smarties, Rolo, Toffee ...
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Mini Babybel Spirolls cheese snack set for January launch
Cheese snack format Mini Babybel, will be extending its market-leading range with the launch of Mini Babybel Spirolls in January, with the aim of boosting sales in the lunchbox cheese category. A portion-controlled natural cheese snack, with no added colours, flavours or preservatives, new Mini Babybel Spirolls has been designed ...
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’Try something new’ festive ad for Pepsi Max
Pepsi MAX is back on TV screens helping to drive trial of its core and flavoured products during the festive season.Soft drinks producer Britvic says the TV ad will encourage shoppers to ‘try a new tradition this Christmas’, following increased sales in December last year when the ad aired for ...