All Products articles – Page 72
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Really good for you
Eat Real has launched three new organic, gluten-free and Vegan snacks: Hummus Chips, Lentil Chips and Veggie Straws; in response to consumer demand for ’good for you’ products.
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product news: Ginsters launches two new sandwiches
Ginsters is launching two new limited edition sandwiches - Hunters Chicken and Ham Hock & Piccalilli - which will be joining the range throughout the summer from Wednesday July 26. They will have a recommended retail price of £3.00 and will be available across convenience, impulse and travel. The sandwiches ...
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product news: Maryland gets packaging refresh
Burton’s Biscuit Company is announcing significant investment in its Maryland brand over the next 12 months, with a range wide packaging refresh, innovation and a social media campaign. The new contemporary look and feel for Maryland is intended to improve standout and range navigation for shoppers, and will come to ...
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product news: Mentos lines up four new launches
The mint and gum brand Mentos has four new launches lined up for this summer. Mentos is updating its White gum range with a new flip-top format, as well as introducing a fruity Bubble Fresh flavour in a bottle. Available in three sugar-free flavours - peppermint, spearmint and bubble fresh ...
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Glaceau Smartwater takes the flavoured route
Coca-Cola European Partners (CCEP) has launched three new Glaceau Smartwater sparkling flavoured variants with zero sugar and zero calories.The Berry & Kiwi, Lemon and Green Apple flavours are available in 600ml PET bottles, ideal for on-the-go consumers .The launch is supported by an ongoing £5.4m nationwide Smartwater marketing campaign which ...
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Pork Farms’ Great Summer Giveaway
Pork Farms has launched the Great Summer Giveaway across millions of packs. Shoppers simply enter a code off the promotional packs online, and each code will be entered into a draw to win the top prize of a £45,000 motor home or one of 100 free holidays.As well as being ...
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product news: Pot Noodle expands into pasta
Pot Noodle is launching a new range, featuring pasta recipes in a convenient snack pot format. Rolling out in July, the Beefy Bolognese, Creamy Carbonara and Cheesy Broccoli variants will be supported by a £2m above the line ‘You can make it the Italian way’ marketing campaign, which includes out-of-home ...
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product news: Vimto unveils RTD drive
Vimto has announced a nine-month distribution drive for its RTD (ready to drink) range. As well as the distribution drive, which will focus on convenience retailers in the North West, Midlands and London, a media campaign will run in cinemas and On Demand, as well as across digital and social ...
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Cadbury teams with the Premier League for promo
Cadbury is launching its first on-pack promotion following its new partnership with the Premier League. Up for grabs are 10 personalised Premier League match day experiences for two, 50 pairs of match tickets every week, 200 Premier League replica footballs and up to 200,000 free Cadbury bars.The promotion kicks off ...
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Kinder Bueno goes mini for the sharing market
Ferrero is tapping into the sharing opportunity with the launch of Kinder Bueno Mini (rrp £2), which are the classic Kinder Bueno in bite-sized, individually wrapped portions.The company believes the new product will attract both existing fans and new shoppers to ’try a bit of different’ . Retailers can request ...
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rainbow bottle
Absolut is launching a vibrant limited-edition bottle to support the LGBTQ (Lesbian, Gay, Bisexual, Transgender and Queer) community and help drive sales this summer.
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Oven BAked rebrand
Walkers has rebranded its Oven Baked range to highlight the 50% less fat element. There is also a new Roasted Chicken & Thyme flavour available in a multipack.
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Makeover for Urban Eat, backed by promotion
Urban Eat is undergoing a major makeover this summer with a colourful new packaging design that plays on the brand’s heritage featuring a city skyline on the front of packs.The relaunch also includes a selection of new and ’best ever’ products and is being supported by an Urban (b)eat online ...
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Asti is latest to join I Heart wine portfolio
Asti is joining Copestick Murray’s flagship I Heart range, which continues to perform strongly and is now a top 20 UK wine brand and worth £46m. Indeed I Heart Pinot Grigio and I Heart Prosecco are the UK’s favourite wines in the impulse sector (Nielsen data).Three regional wines a ...
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product news: DSL introduces new air freshener range
Forecourt promotions company DSL Group has joined forces with confectionary giant Millions to launch a new range of branded air fresheners. Nottingham-based DSL Group has launched Scentsation, a new brand specialising in creating scented air fresheners for the car and home. The initial collection comprises gel and 3D air fresheners ...
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product news: Absolut enters RTD market
Premium vodka brand Absolut is entering the ready-to-drink (RTD) market with a range of premium cans called Absolut Mixt. The new slimline cans are availble in two varieties, which combine Scandinavian berries with familiar UK fruit flavours: Cloudberry & Apple and Blueberry & Lime. Adam Boita, head of marketing at ...
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Releasing the Boost to 40m consumers
Boost’s latest Release the Boost campaign, which is running through the summer, covers radio, outdoor, digital and new online activity using Facebook Live, in total aiming to reach over 40 million consumers. The Facebook Live activity launches on June 16, with four live streams of Boost’s new online game show ...
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product news: Walkers re-launches Sensations range
Walkers is re-positioning its Sensations range as “a feast for the senses”, which will include updating its entire portfolio with a modern, premium packaging design, as well as the introduction of three new flavours. This will be supported with an above the line campaign, with the TV advert airing from ...
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product news: Desperados unveils on-pack festival promotion
Heineken’s beer brand Desperados has launched an on-pack promotion highlighting the brand’s sponsorship of three of the biggest music events taking place across the country. Until the 24th of August, shoppers will have the opportunity to win weekend tickets to Parklife, Boomtown and Bestival plus VIP passes to the Clubhouse, ...
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product news: Lucozade Sport gives commuters free journey
Lucozade Energy has launched a high-profile summer marketing campaign with an innovative sampling activation. Taking over London’s Oxford Circus tube station, thousands of commuters were offered a free journey with every specially-designed bottle of Lucozade Energy. It had 5,000 adapted Lucozade Energy Orange and Original 380ml bottles with a contactless ...