All Products articles – Page 75
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News
Product news: Heineken opens up your world
Heineken’s latest campaign – Open Your World – encourages consumers to broaden their horizons and see that there is more that unites us than divides us. And to bring the campaign to life in store, limited edition packaging is available now across Heineken bottles cans and multi-packs with the campaign ...
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Product news: Feel Good with Infusions
Feel Good Drinks is extending its portfolio of soft drinks with the addition of a new Infusions range – naturally flavoured waters that contain no added sugar. There are three flavour combinations: Strawberry & Mint, Lemon & Elderflower and Apple & Rose with a hint of geranium, which are available ...
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Product news: Cheesey threesome
Jacob’s is extending its Mini Cheddars range with the addition of three new flavours: Red Leicester, Stilton and Smoked Applewood. They are available in multipacks; rrp £1.88. Rolling out from this month, the range will be supported by a £4m media campaign including advertising, PR and digital activity. There will ...
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Product news: Crazy new addition
A new addition to the Maoam range is Crazy Roxx a bag full of irregular shapes in blue raspberry, strawberry, orange, lemon and apple flavours. Maoam brand manager, Vicky Forshaw, said: “Crazy Roxx is an exciting new addition to the chew category. The combination of Maoam’s unique, soft texture and ...
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Product news: McCoy’s back on TV to boost new Chips flavour
McCoy’s has burst back on to TV screens with its latest flavour launch to the market - McCoy’s Chips - following insight that flavour is the number one purchase driver for 51% of snackers. The 20-second TV spot is set in a traditional fish and chip shop on sunny Brighton ...
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Product news: ’Mountains of taste’ campaign as Alpen goes back to its roots
Muesli brand Alpen has announced the launch of a new TV campaign as part of its continued investment in the brand. On air this month through to September, the Alpen advertising will coincide with a new pack refresh for the brand, designed to celebrate its authentic Alpine roots.The new design ...
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Product news: Kettle adds limited edition for summer
Kettle is introducing a new limited-edition flavour of its hand-cooked sharing chips - Goats’ Cheese & Balsamic Onion - which was voted top in an online consumer poll. Launching this month, and replacing the winter seasonal of Baked Camembert & Oak Smoked Garlic, the new flavour will be available throughout ...
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Product news: Cadbury launches £6m push behind its ’Singles Sensations’
Cadbury has announced the new ‘Singles Sensations’ 360 degree campaign to champion the tastes and textures of five of its key singles bars. The campaign, which features different creative for each of the iconic bars, launches with a new TV campaign and will also include outdoor, social and PR as ...
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Product news: Rockstar promotion links with Baywatch film
AG Barr is backing its big can flavoured energy brand Rockstar, with one of its biggest on-pack promotions linked to Baywatch, the action-comedy film launching this summer. The new Baywatch movie will be released in UK cinemas everywhere from May 29. Rockstar’s Baywatch on-pack promotion, which runs from April to ...
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Product news: Maynards Bassetts launches bonkers give away
Maynards Bassetts is launching an on-pack promotion competition this summer, which will see the brand give away eccentric days out to more than 100 consumers. The new on-pack promotion will celebrate the brand and nation’s personality by giving away “bonkers prizes” with the top three winners scooping a pair of ...
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Product news: Healthy vibes from Tangerine Confectionery’s new ’feel-good’ popcorn
This summer Tangerine Confectionery, the manufacturer of a wide range of popular retro confectionery lines and Butterkist popcorn, is launching a new brand, Vibe Feel Good popcorn.The company says Vibe Feel Good popcorn is set to shake up the popcorn market as it pushes the boundaries of ‘health’ in the ...
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Product news: Carling Premier relaunched
Carling has announced the official re-launch of its premium lager, Carling Premier. Carling Premier has been given a distribution boost and will now be widely available across both the on and off-trade.Carling recognised that loyal fans had been voicing their support and enthusiasm for the premium lager on social media. ...
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Product news: Zeo invests in brand relaunch, new no-added-sugar range and celebrity ambassador
The all-natural, low-calorie soft drink Zeo is celebrating a major brand relaunch to mark the introduction of a new, no- added-sugar range and a year-long celebrity partnership with Caroline Flack. Caroline, who in 2016 drastically reduced her sugar intake and spoke publicly about the benefits to her lifestyle, will become ...
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Product news: Summer twist on new £10m ’Share a Coke’ campaign
Coca-Cola European Partners is bringing back its Share A Coke campaign but with a summer twist. Launching in May, the iconic logo on bottles of Coca-Cola, Coca-Cola Zero Sugar and Diet Coke will be replaced by the names of the world’s top holiday destinations.From famous cities to exotic beaches, the ...
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Product news: Mars launches Galaxy Swirlers
Mars Chocolate UK marked National Tea Day on April 21 by launching of Galaxy Swirlers, an addition to the Galaxy portfolio. Galaxy Swirlers is made up of easily breakable Galaxy chocolate fingers which are perfect for dipping into hot beverage and sharing with friends or family. The new launch will ...
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Product news: Ginsters previews poster campaign
Ginsters is launching a six-sheet poster campaign across the UK from May 8 which will run for four weeks. The campaign, which includes a range of static and digital poster sites, is designed to raise awareness of Ginster’s focus on quality and local sourcing. Local farmers, who have supplied Ginsters ...
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Product news: Lucozade Sport pays tribute to boxer
Lucozade Sport is unveiling a tribute to Anthony Joshua’s life, ahead of the world title fight against Wladimir Klitschko, on April 29. The short film will be broadcast via video-on-demand and YouTube before debuting on TV on Monday April 24. Steven Hind, Lucozade Sport marketing director at Lucozade Ribena Suntory, ...
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Product news: Quaker Oats introduces overnight pots
Quaker Oats is introducing a new Overnight Oats pot, which is made by adding milk in the evening, refrigerating and consuming chilled in the morning. The new format is designed to help retailers tap into the popularity of Overnight Oats, with 35% of people already aware of this trend. Quaker ...
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Product news: Diageo puts RTDs in PMPs
Diageo has relaunched its ready to drink (RTD) range with six new price-marked packs (PMPs) to help retailers take advantage of a £38m sales opportunity provided by Premix, the only RTD category currently in growth. The six strong range comprises: Gordon’s Gin & Tonic, Smirnoff & Cola, Smirnoff & Cranberry, ...
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Product news: Nestle cuts sugar in KitKat
Nestlé Confectionery’s flagship brand Kitkat is introducing a new recipe across its milk chocolate range - with each chocolate bar now containing extra milk and cocoa and less sugar – supported by a multi-million pound advertising campaign. Nestlé insists that KitKat will have the same taste, but now with an ...