All Products articles – Page 80
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News
product news: Ritz unveils new TV adverts
The savoury biscuit brand Ritz has launched a new, multi-million-pound campaign to promote its two most recent launches. The masterbrand campaign focuses on Ritz Crisp & Thin, the baked savoury snack launched in 2015, and the new Ritz Bakefuls, oven-baked crispy cracker bites with 30% less fat. The two 20-second ...
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product news: IBC extends Biscotti range
The Italian Beverage Company (IBC) has extended its sweet snacking offer for the out of home (OOH) sector with a new range of Simply Biscotti biscuits. The biscuits are twice baked for extra flavour and crunch, and are studded with almonds or chocolate chips. IBC Simply Biscotti are supplied in ...
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product news: PG Tips reveals Red Nose campaign
This month will see PG tips return as an official Red Nose Day partner. As part of the inititative, the brand is launching its #1MillionLaughs campaign, which is designed to get the nation laughing again by getting the public to share jokes across social media using the hashtag. As well ...
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product news: Spar launches popcorn range
Spar Brand is launching a new impulse range of own brand popcorn consisting of Sweet & Salted and Salted flavours. Cath McIlwham, Spar UK head of brand, said: “The trend for alternative snack choices is growing and we are delighted to respond to this by launching these two new varieties ...
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product news: Absolut launches new bottle
Absolut vodka is launching a limited edition bottle, Absolut Facet, which is designed to stand out on shelf. It features an asymmetric blue bottle and gem-like appearance which is designed to catch the light in unique ways. Adam Boita, head of marketing at Pernod Ricard UK, explained: “Over the years ...
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product news: Addition joins KitKat brand
Nestlé Confectionery is making its second launch in six months from its flagship brand KitKat. The new KitKat Bites Peanut Butter sharing bag will join KitKat Bites which launched in September. The launch will be supported by a media campaign from 3rd March, with a spend of almost £3m, featuring ...
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product news: Maynards Bassetts adds to Wine Gums range
Maynards Bassetts is launching a new addition to its adult candy portfolio, Wine Gums Tangy, which aims to bring more adults to the sour segment. The new candy bag is the third innovation since Maynards and Bassetts joined forces last February and will be the brand’s first sour adult ...
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product news: Werthers invests in advertising campaign
Werthers Original Sugar Free is investing in advertising with a £4m TV campaign. “Werther’s was first to market with its sugar free butter candy in 2007 and in recent years we have seen a strong increase in sales, especially over the last year, driven by our TV advertising and press ...
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product news: Diet Coke names new ambassador
Diet Coke has named Holly Willoughby as its new brand ambassador for 2017. Willoughby, who is best known for her presenting work across ITV, will lend her voice to a programme for the soft drink. Speaking on the partnership, she said: “I’ve always been a big Diet Coke fan, right ...
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News
product news: Americana brand refreshed
Bakery supplier Lantmännen Unibake UK has refreshed its Americana brand with a new visual identity which it says better reflects the quality of its fast food breads. The new Americana logo is inspired by American football and baseball games, which are becoming increasingly popular in the UK, and are known ...
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News
product news: Lucozade extends Zero portfolio
Lucozade Energy is extending its Lucozade Zero portfolio with the launch of Lucozade Zero Original flavour. The low-calorie drink will be available from March across all channels in a 380ml PMP as well as a 500ml and 1l bottle. Lucozade Zero Original was the most-requested flavour by consumers and joins ...
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product news: Westlers previews new frankfurter
Westlers Frankfurters will be offering a first-taste of its soon-to-launch Fiery Frankfurter to visitors to the Casual Dining show, at the Business Design Centre London from 22nd-23rd February 2017. The product has been developed following findings from the brand’s recently launched Hot Dog Report which showed that there is demand ...
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product news: Fruittella rolls out innovations
Two new innovations from Fruittella are currently entering the forecourt sector. The chewy sweet brand has introduced a format with 30% less sugar, and two offerings which are completely sugarfree. Fruittella 30% Less Sugar is available in two different flavour variants, strawberry and summer fruits, in re-sealable pouches that are ...
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News
product news: Hovis revamps heartland products
Hovis is revamping of two of its heartland products, Hovis Seed Sensations and Hovis Granary. The quality-improved loaves are rolling out now and form part of Hovis’ strategy to give shoppers exactly what they want from their favourite loaves – softer bakes and improved tastes. By listening to consumer feedback, ...
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News
Tchibo spreads the love on Valentine’s Day
Tchibo to go! has chosen Valentine’s Day to run its first consumer promotion. The company will be tapping into the romantic theme of the day by enabling retailers to sell both regular and large cups of coffee for just £1, compared to the normal cost of anything up to £2.40 ...
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product news: Magnum adds tubs format
Magnum ice cream is launching in a new tub format designed to offer consumers the perfect companion for evenings of indulgence and pleasure. The Magnum tub packaging reinforces the brand’s luxury and indulgent credentials. It is designed to encourage consumers to squeeze the tub before opening to hear the crack ...
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product news: McVitie’s launches cake bites tubs
McVitie’s has launched three new cake bites tubs, featuring Digestives Mini Milk Choc Tiffin, Mini Caramel Crispies, and Hobnobs Mini Milk Choc Teacakes. The new tubs are now available with an Rrp of £2.50, and are supported by an in-store shopper campaign including promotional activity and FSDUs. Claire Hooper, marketing ...
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product news: Butterkist revitalises brand
Butterkist is revitalising its brand with a new packaging design, supported by a £3m marketing campaign across broadcast, digital and print channels. The new pack design is intended to bring the brand essence to life through a bolder, fresher and more contemporary look. The new packs are colour coded for ...
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product news: Cadbury Dairy Milk Oreo variants unveiled
Cadbury Dairy Milk is launching two Cadbury Dairy Milk Oreo variants this month. The two new bars have a flavoured cream filling in two popular flavours – Mint and Peanut Butter – with added chunks of Oreo cookie, all covered in Cadbury Dairy Milk chocolate. The launch aims to recruit ...
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product news: Mars Ice Cream introduces new lines
Mars Ice Cream is launching its Mars and Snickers ice creams in a tub format. The Mars ice cream tub encompasses creamy dairy ice cream with smooth caramel and crunchy chocolaty pieces, while the Snickers ice cream tub delivers a combination of roasted, crunchy peanuts, smooth caramel and chocolate with ...