All Products articles – Page 80
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News
product news: Coca-Cola introduces 250ml Appletiser
Coca-Cola European Partners (CCEP) has launched a new Appletiser 250ml can format to help retailers tap into the growth of adult instant consumption soft drinks, and consumer preference for premium products. Appletiser, a lightly sparkling 100% apple juice, will be available in a 250ml can from early March, replacing the ...
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product news: Quorn unleashes £10m relaunch
Quorn, the UK’s best-selling meat free brand, is unveiling a £10m brand relaunch which is set to drive brand sales to an all-time high. The wide-ranging campaign will be led by major NPD, new packaging which rolls out next month, new national TV advertising showcasing the versatility of the range ...
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product news: Hovis revamps heartland products
Hovis is revamping of two of its heartland products, Hovis Seed Sensations and Hovis Granary. The quality-improved loaves are rolling out now and form part of Hovis’ strategy to give shoppers exactly what they want from their favourite loaves – softer bakes and improved tastes. By listening to consumer feedback, ...
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product news: Fruittella rolls out innovations
Two new innovations from Fruittella are currently entering the forecourt sector. The chewy sweet brand has introduced a format with 30% less sugar, and two offerings which are completely sugarfree. Fruittella 30% Less Sugar is available in two different flavour variants, strawberry and summer fruits, in re-sealable pouches that are ...
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product news: Westlers previews new frankfurter
Westlers Frankfurters will be offering a first-taste of its soon-to-launch Fiery Frankfurter to visitors to the Casual Dining show, at the Business Design Centre London from 22nd-23rd February 2017. The product has been developed following findings from the brand’s recently launched Hot Dog Report which showed that there is demand ...
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product news: Lucozade extends Zero portfolio
Lucozade Energy is extending its Lucozade Zero portfolio with the launch of Lucozade Zero Original flavour. The low-calorie drink will be available from March across all channels in a 380ml PMP as well as a 500ml and 1l bottle. Lucozade Zero Original was the most-requested flavour by consumers and joins ...
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product news: Americana brand refreshed
Bakery supplier Lantmännen Unibake UK has refreshed its Americana brand with a new visual identity which it says better reflects the quality of its fast food breads. The new Americana logo is inspired by American football and baseball games, which are becoming increasingly popular in the UK, and are known ...
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product news: Diet Coke names new ambassador
Diet Coke has named Holly Willoughby as its new brand ambassador for 2017. Willoughby, who is best known for her presenting work across ITV, will lend her voice to a programme for the soft drink. Speaking on the partnership, she said: “I’ve always been a big Diet Coke fan, right ...
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product news: Werthers invests in advertising campaign
Werthers Original Sugar Free is investing in advertising with a £4m TV campaign. “Werther’s was first to market with its sugar free butter candy in 2007 and in recent years we have seen a strong increase in sales, especially over the last year, driven by our TV advertising and press ...
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product news: Maynards Bassetts adds to Wine Gums range
Maynards Bassetts is launching a new addition to its adult candy portfolio, Wine Gums Tangy, which aims to bring more adults to the sour segment. The new candy bag is the third innovation since Maynards and Bassetts joined forces last February and will be the brand’s first sour adult ...
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product news: Addition joins KitKat brand
Nestlé Confectionery is making its second launch in six months from its flagship brand KitKat. The new KitKat Bites Peanut Butter sharing bag will join KitKat Bites which launched in September. The launch will be supported by a media campaign from 3rd March, with a spend of almost £3m, featuring ...
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product news: Absolut launches new bottle
Absolut vodka is launching a limited edition bottle, Absolut Facet, which is designed to stand out on shelf. It features an asymmetric blue bottle and gem-like appearance which is designed to catch the light in unique ways. Adam Boita, head of marketing at Pernod Ricard UK, explained: “Over the years ...
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Tchibo spreads the love on Valentine’s Day
Tchibo to go! has chosen Valentine’s Day to run its first consumer promotion. The company will be tapping into the romantic theme of the day by enabling retailers to sell both regular and large cups of coffee for just £1, compared to the normal cost of anything up to £2.40 ...
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product news: Gu predicts Valentine’s sales surge
Premium chilled dessert brand Gu Puds is anticipating a major surge this Valentine’s Day, as Britons opt for a special night in. It is predicting a 90% spike in sales in February, something it attributes to consumers choosing to celebrate Valentine’s Day at home and wanting an indulgent treat. This ...
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product news: Market Deli revamps packs
Market Deli is introducing a new pack design to emphasise its quality credentials and highlight the fact the crisps are made with authentic deli ingredients. The new packaging is rolling out now, and is designed to make the brand eye-catching on shelf. The new look also draws attention to the ...
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product news: Mars Ice Cream introduces new lines
Mars Ice Cream is launching its Mars and Snickers ice creams in a tub format. The Mars ice cream tub encompasses creamy dairy ice cream with smooth caramel and crunchy chocolaty pieces, while the Snickers ice cream tub delivers a combination of roasted, crunchy peanuts, smooth caramel and chocolate with ...
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product news: Cadbury Dairy Milk Oreo variants unveiled
Cadbury Dairy Milk is launching two Cadbury Dairy Milk Oreo variants this month. The two new bars have a flavoured cream filling in two popular flavours – Mint and Peanut Butter – with added chunks of Oreo cookie, all covered in Cadbury Dairy Milk chocolate. The launch aims to recruit ...
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product news: Butterkist revitalises brand
Butterkist is revitalising its brand with a new packaging design, supported by a £3m marketing campaign across broadcast, digital and print channels. The new pack design is intended to bring the brand essence to life through a bolder, fresher and more contemporary look. The new packs are colour coded for ...
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product news: McVitie’s launches cake bites tubs
McVitie’s has launched three new cake bites tubs, featuring Digestives Mini Milk Choc Tiffin, Mini Caramel Crispies, and Hobnobs Mini Milk Choc Teacakes. The new tubs are now available with an Rrp of £2.50, and are supported by an in-store shopper campaign including promotional activity and FSDUs. Claire Hooper, marketing ...
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product news: Magnum adds tubs format
Magnum ice cream is launching in a new tub format designed to offer consumers the perfect companion for evenings of indulgence and pleasure. The Magnum tub packaging reinforces the brand’s luxury and indulgent credentials. It is designed to encourage consumers to squeeze the tub before opening to hear the crack ...