Republic Technologies has relaunched its Swan range of smoking accessories. A bolder, brighter, new look for the packaging includes a bigger swan image for better brand presence on shelf.
The popular combi pack, which features 50 papers and 50 filters, has two new varieties menthol tips and blue rolling papers in a new slimmer pocket pack.
Republic Technologies is supporting the brand with a £1m consumer marketing campaign. It is also backing the newly-formed Swan Yamaha Superbike team which will be seen racing by eight million TV viewers this summer.