Cadbury Trebor Bassett has added an impulse pack of Dairy Milk with Mint Chips to its Dairy Milk Megabrand range.
In research by CTB, mint was shown to be one of the most popular flavours of Dairy Milk with 83 per cent of consumers saying they would buy a smaller size. The 49g bar has a rrp of 39p.
CTB has also brought back its 99p price-mark on 200g packs to drive distribution of its core moulded chocolate range in the impulse channel.
0870 191 7343