Imperial Tobacco has brought out pricemarked packs of Golden Virginia.

The company says that in the current economic climate, the roll-your-own sector continues its reversal in fortunes, with retail sales up by 8% in value terms, and 12% in volume terms (AC Nielsen, year ending June 2008).

The 12.5g packs are pricemarked at £2.94, and the 25g packs at £5.77.

Also available is a series of limited-edition 14g packs featuring eight different ’leaf’ designs, which are available while stocks last.

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