Retailers should be gearing up for a more price-sensitive consumer and should expect consumer demand to contract into 2023. So says Deloitte in its Consumer Confidence Index which reveals that reduced consumer spending power has pushed the Index to a new record low at -20% in Q3 2022. However, it’s not all doom and gloom as the ‘lipstick effect’ takes hold and there are still opportunities for forecourts to make money.