All Forecourt Trader articles in April 2006 – Page 2
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NewsDrought threat to car wash business
The impending drought could spell a difficult summer for sites with car wash facilities. Hose pipe bans are now in force over most of the south east and some water companies have already applied for further restrictions, which could put a halt to what is a valuable profit-driver.An Environment Agency ...
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In brief
The Energy Institute’s latest figures confirm that the number of operational forecourts dropped to 9,764 by the end of 2005 - a loss of 587 sites over the year. The UK Retail Marketing Survey 2006 also reveals that petrol sales declined by 2.9% last year. Diesel sales showed strong growth, ...
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The brand plan
As profits from fuel have steadily decreased, oil companies and independent fuel retailers alike have increasingly sought to boost their businesses by focusing on the forecourt shop.Joining forces with a well-known grocery brand or food-to-go provider has proven an invaluable tool in driving footfall, and over the past year such ...
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Orange bonus
Retailers with PayPoint look set to benefit from extra mobile top-up sales when Orange launches new content packs that are only available on e-voucher. Previously Orange pre-payment mobile phone customers could only buy credit using e-top-up cards or by purchasing paper scratchcards but the new deal makes PayPoint the first ...
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Blueberries join Ribena
Ribena has added a blueberry variant to its Really Light range.Available in 500ml bottles, the new low-calorie flavour is aimed at young adults.It is being supported by a £1.5m marketing campaign, which will include roadside posters and extensive point-of-sale material.0870 240 8604
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Belgian block comes to UK
Kraft Foods has announced the UK launch of premium chocolate range Cote d’Or - a brand that is already well-established in Belgium.There are two variants: Cote d’Or Experiences Lait Intense and Noir 70%, both in 100g tablets with a rrp of £1.29.Sarah Petts, communications manager for Kraft Foods, says the ...
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Panda bears fruit
Vimto Soft Drinks is re-launching its Panda brand, which it acquired from Hall & Woodhouse last year. Following an extensive review, the brand has been stripped back to basics and reconstructed in line with changing consumer demands. The packaging has been redesigned and the drinks will boast real fruit juice, ...
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Egg hatches new bar
Cadbury Trebor Basset is launching its iconic Creme Egg brand in a new bar format which will be available all year round. Cadbury Dairy Milk with Creme Egg combines the ’goo’ filling from Creme Egg with a Dairy Milk chocolate coating.The launch is supported by a £3m marketing campaign including ...
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Boozy man attempts pump fire
A man who tried to set fire to a petrol pump with a cigarette lighter has been jailed for three years.Leicester Crown Court heard that Sean Rutherford, aged 30, had drunk 13 litres of cider and six rums before the incident at the Tesco service station, in the city’s Fosse ...
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More appealing
Pot Noodle, the iconic snack brand from Unilever UK Foods, is being relaunched with a £10m marketing spend to reposition it to appeal to a wider audience.There are new products, formulations and packaging. Addressing growing health concerns, salt has been reduced across the entire range, which also contains more vegetables. ...
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NewsDatabase: Another ’non-budget’ Budget
Maybe it’s a sign of growing old, but do you ever get the feeling that Budgets ain’t what they used to be? Remember how we all used to sit around the radio on the afternoon of each Budget Day and wait anxiously to hear how much the then-Chancellor (of whatever ...
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Retailers not ready for new ’age Act’
Just two per cent of retailers are ready for the new legislation that will outlaw age discrimination, according to a study by the Age Partnership Group.The new legislation will come into force on October 1, 2006 and the main changes likely to affect retailers are around the issue of retirement.A ...
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NewsGet your awards entries in by June 9, 2006
The hunt is on for the next recipient of the industry’s most prestigious award - Forecourt Trader of the Year 2006. The awards are now 10 years old and continue to recognise the hard work and skills of petrol retailers nationwide, highlighting those who have displayed high standards of professionalism ...
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