All Forecourt Trader articles in April 2007 – Page 2
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News
Indies resurgent, Lynn tells guests
The independent sector is alive, well and doing rather nicely, some would even say resurgent, John Lynn,Chevron’s vice president of marketing in Europe, told a packed house at the Top Indies dinner in Coventry on March 6."The death of the independent has been much heralded down the years - firstly ...
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News
Yazoo goes for longer life
Milkshake brand Yazoo has added a new long-life drinking yogurt to its range, called Yazoo Yogo, in summer berry flavour.Alan Prior, sales and marketing director at manufacturer Campina, says the market for drinking yogurts is growing fast, but is currently dominated by short-life products. He adds that Yazoo Yogo has ...
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News
Gourmet gets two more
Pringles is extending its premium Gourmet range with two new flavours: wild mushroom with roasted garlic and parsley & crumbly mature cheese with spring onion.The Gourmet range is aimed at social snackers looking to trade up, says Paul Lettice, trade communications manager at P&G: "Premium brands are outperforming the rest ...
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News
Fats keep on falling
UBUK is continuing to cut saturated fat levels in its snack brands, including Hula Hoops, which are being supported by a £1.8m TV advertising campaign.Hula Hoops and Hula Hoops Ridges now contain 55% less saturated fat and are made with 100% sunflower oil. The changes are communicated on the front ...
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News
Ice little earners
It’s almost Bank Holiday season and that’s when sales of ice cream traditionally start to increase, especially if the weather’s good.Last year the sun certainly shone on the ice cream category and forecourts put in a particularly strong performance, recording year-on-year growth of 6.7% compared to 5.6% for the ...
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News
grocery digest
The two main newsagents’ trade associations could be on a collision course after the Office of Fair Trading (OFT) announced that it would consider referring the newspapers and magazines supply market to the Competition Commission for a market investigation. The National Federation of Retail Newsagents (NFRN) requested a review under ...
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News
Customer pays up at gun point
A customer ignored an armed robber and paid for his petrol during a filling station raid - despite having a gun pointed at him and being told to go away.The driver, who had just filled up, put the cash on the counter as the drama unfolded at a Jet station ...
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News
Major contract for Edensure
Edensure has won a contract which will see the company’s ES3 wet-stock management service installed at around 140 Malthurst and Pace sites.The deal, which follows a long-running trial on several sites, will more than double the number of UK forecourts using the service, which was only launched here in February ...
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NewsIn the surgery this month - Chicklade Filling Station
During my visit to IFFE 2007 at the Birmingham NEC last month, I spent some time at the impressive - and busy - Pace stand. Pace is keen to sign up more dealers, and claims a ’marketing support package that you might only expect to get from an oil major’. ...
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News
Changing faces
One of Shell’s newest dealer sites, the Winford Road Garage on the outskirts of Bristol, has come a long way since 1967 when it opened as a local vehicle service centre employing just three people. In due course a filling station and car sales operation were added to the business. ...
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NewsBudgeting for the future
The usual form of this column, every April for the past 10 years, has been to peer behind the ’smoke and mirrors’ of Chancellor Brown’s annual Budget speeches and prise out some of the nuggets. Well this time it seems pointless as we’ll have several years to analyse this budget. ...
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News
Forecourt Watch to get much more bite
The British Oil Security Syndicate (BOSS) is launching an enhanced Forecourt Watch scheme, which aims to save petrol retailers in Hertfordshire £300,000 a year by cutting the number of drive-offs and ’no means of payment’ offences.The new scheme, launching this month in partnership with Hertfordshire Police, will cover almost 90 ...
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NewsIce cream takes the biscuit
Masterfoods has launched new Twix ’Xtra ice cream bar for summer 2007.The ice cream equivalent of the popular confectionery brand, it combines crunchy Twix biscuit with ice cream, topped with soft caramel and coated in milk chocolate. Masterfoods says it is the only ice cream on the market with biscuit.Twix ...
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News
Trident is a big hit
Cadbury Trebor Bassett says its Trident brand has taken an 11.9% share of the UK chewing gum market in its first month.This has contributed to an overall gum category uplift of 13.2% according to ACNielsen figures.Mike Tipping, CTB’s head of customer relations, says: "From in-depth market analysis commissioned last year, ...
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News
Service Centre with Jac Roper - Tony Barlow beats the Saxon invasion
Last April I put my money on Tony Barlow, who runs The Mount Service Station in Shrewsbury, to win his battle with Saxon Paper and I’m pleased to say I won the bet (although as it was a bet with myself, I’ll now have to pay up). Tony though, will ...
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News
Awards start here
So you think you’re a top retailer? Then get your pens and cameras out now and start filling in the forms and taking the pictures that will put you in the running for the top award in the petrol retailing industry - Forecourt Trader of the Year.The awards are ...
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News
Sushi: arriving soon at service stations
Forecourts need to swap Coke and crisps for sushi and smoothies, according to a new report from Datamonitor.The company’s forecourt analyst, Ricky Hill, explained: "Going forward, the most successful service stations will be those that adapt to changing consumer trends and offer food and beverages that are convenient, healthy and ...
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News
A simple approach
The Castrol brand has been relaunched with a simplified range that’s designed to make it easier for customers to choose the right oil for their engine.The line-up has been streamlined to three core sub-brands: GTX, for superior protection against harmful engine conditions; Magnatec, a premium product with ’intelligent molecules’ for ...
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News
Rise & dine
It might be dubbed the most important meal of the day, but busy UK consumers are increasingly prone to leaving home without eating breakfast. Research by Datamonitor shows that nearly one third of UK consumers are missing breakfast at home - on average that’s 114 per person per year. And ...
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