Nayax and Beacon Mobile have announced a new strategic partnership that to provide an integrated sales and marketing solution to the car wash industry.

In a business sector that is very fragmented when it comes to technology and has a large percentage of legacy payment systems, the partnership and combined technology solution is aiming to provide an attractive modernisation option to car wash owners worldwide.

Alan Nawoj, CEO of Beacon Mobile, said: “We are excited to partner with Nayax and bring the most comprehensive and cost-effective marketing and sales solution available to car wash owners globally. As a software company with a deep understanding of car wash operations, we have tested and evaluated numerous hardware products and platforms that would complement our system and found Nayax’s technology to be a clear leader in their space.

“From wash bays to vacuums to dog washes and vending machines, there are many services offered by car washes that can now be integrated together under our combined solution and packaged into unique monthly membership and fleet account programs. We look forward to jointly pursuing the great potential in this industry with Nayax.”

“Nayax has extensive experience in the car wash industry and is excited to partner with Beacon Mobile to bring the most innovative solution to this industry,” said Carly Furman, COO and CFO, Nayax LLC.

“This joint solution will increase operators’ revenue, while offering more convenience to their consumers. Nayax’s award-winning VPOS Touch delivers enhanced consumer engagement and marketing opportunities, as well as the most secure cashless payment technology available.”

www.nayax.com