All Forecourt Trader articles in July 2010 – Page 2
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News
Gulf’s pump service
Gulf has signed a deal with pump and wet-stock management services company Fairbanks to ensure its retailers receive a full forecourt meter audit and can get any over-dispensing pumps reset at the same time. According to Gulf, it is the first oil company to offer this complete service ...
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News
Randoms goes large
Following the huge success of Randoms in impulse bags, the sweets will shortly be available in a 195g share bag. The new bag, which has a recommended retail price of £1.45, will include 10 new shapes including foamy jigsaw pieces, padlocks and diggers. It will be available from August 23. ...
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In the surgery this month - Glasbury Service Station, Glasbury-on-Wye, Herefordshire
GENERAL APPEARANCE: Glasbury Service Station is situated where the busy B4350 to Hay-on-Wye, the A470 to Brecon and the A238 to Hereford all converge. The site is signposted by a pole and a red Regent-branded canopy. FORECOURT: The forecourt has used cars for sale, ...
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News
Shane Thakrar likes to keep it in the family
My typical day starts with me heading straight for my Blackberry, which is certainly both the best and worst thing in my life! The office is less than 10 minutes drive from home, which is incredibly convenient on what seem to be the rare occasions that I am there! ...
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Myleene’s an expert
Ex-Hearsay member and ’I’m a Celebrity...’ contestant Myleene Klass has been named as the new face of Birds Eye. Her official role is ’active lifestyle expert’ for the Birds Eye 100% Challenge. The Challenge ties in with the company’s commitment to selecting the finest quality ingredients for its ...
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News
HOW TO ENTER GIVEAWAYS
Write your name, address and phone number on a postcard or sealed envelope stating what you want – Copella, JD & Cola, UB or Ribena – and we’ll do the rest, including delivery. Send it to us at Forecourt Trader, William Reed Business Media, Broadfield Park, Crawley, West Sussex RH11 ...
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News
WashTec’s EasyWash: an entry-level solution
WashTec has recently launched EasyWash, designed to offer an ideal entry-level solution for forecourts that offer a car wash service. EasyWash is a joint project involving WashTec’s international production plants and is manufactured under strict WashTec quality guidelines. As well as being designed as an entry-level machine for ...
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News
Murco makes a difference
Of all the deals put forward, the price-supported margin deal offered by Murco was by far the better package. That was the verdict of the Stuart family when they were looking for a new fuel supplier at their Dumbarton Service Station earlier this year. Violet Devlin (nee Stuart) ...
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Kay Group goes large in Clitheroe
Kay Group, the South Yorkshire-based Top 50 Indie, has opened its 10th Londis store. The new 3,000sq ft shop is on its Clitheroe site in Lancashire the biggest site in the company’s network. The knock-down-rebuild is on a site acquired by the Kay Group in ...
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Chuck on Facebook
Chupa Chups’ character Chuck is getting his first ever Facebook campaign in the UK. He is described as a "laid back teenager who, like Chupa Chups confectionery, helps to make life less serious". Product manager for Chupa Chups, David Leal, explained: "This is a first for Perfetti Van Melle as ...
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News
Christmas from Nestlé
Nestlé is launching its first fairtrade seasonal impulse line. The Kit Kat Claus bar features embossed fairtrade chocolate and a seasonal Santa design. Recommended retail price (rrp) is 45p. The bar will benefit from marketing support, focusing on the fairtrade aspect. Meanwhile, for 2010 the Quality Street My Caramel Swirl, ...
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News
Motor Fuel Group chooses Mace for growth
Top 50 indie Motor Fuel Group has converted two former BP M&S sites to Mace, and plans a major rollout of the P&H symbol format within its 70-strong network The latest sites one in Loxford, Essex, and the other in Wednesbury, West Midlands were acquired by ...
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News
Stylish choc machine
Valera has brought out a stylish new hot chocolate dispenser called the Delice 3. The company says the machine can mix and dispense thick chocolate or other hot drinks while looking attractive on top of a counter in store. The Delice 3 holds up to three ...
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Who will be named Retailer Champion? You decide...
Our Forecourt Trader and P&H Retailer Champion award is back for 2010 by popular demand. Launched last year as part of the Forecourt Trader of the Year Awards, it aims to recognise the key industry players in the fuel retailing sector and is run in conjunction with the principal sponsor ...
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Londis launches cereals
Londis is continuing to develop its own brand range with the launch of two new breakfast cereals: corn flakes and wheat biscuits. Both offer retailers profit margins of up to 40%.
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News
Crunch campaign
Nestlé is launching its biggest Polo campaign for 10 years. The ’Are you a sucker or a cruncher?’ activity, which will include outdoor advertising, begins on August 16.
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News
Shell launches new ’breakthrough’ fuels
Shell has teamed up with Andrew ’Freddie’ Flintoff to launch Shell FuelSave unleaded and diesel described as two breakthrough fuels designed to help drivers save up to 1-litre of fuel per tank from the very first fill, at no extra cost. The company says the new smarter fuels are ...
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New flavour boosts for Tropicana and Copella
Pepsico has enhanced its juice brands Tropicana and Copella with new flavour additions, to help drive growth and profits for retailers. The Tropicana range has been expanded with a new citrus blend orange & lemon, available in a 1ltr format, rrp £1.99. Following the success of the recently ...
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Blueberry vodka
Diageo is adding a blueberry variant to its Smirnoff flavoured vodka range. The roll-out follows a trial in Bristol. The launch is backed by a £6m outdoor and sampling campaign.
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