All Products articles – Page 95
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News
product news: Mars makes Sundays sweet
Mars Chocolate UK is bringing back its Sweet Sundays promotion, which offers consumers the chance to get free cinema tickets on a Sunday, for the fifth year running. Sweet Sundays is intended to capture consumer attention with a bold new pack design which will feature across a number of Mars ...
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product news: limited edition JPS packs introduced
Imperial Tobacco is introducing limited edition packs of JPS that tell the story of the brand. Imperial Tobacco brand manager Emma Stew comments: “These fun, limited edition packs are a tip of the bowler hat to the classic heritage of JPS, with eye-catching on-pack imagery featuring red telephone boxes, motorbikes, ...
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product news: Ribena takes next step in campaign
Ribena is embarking on the next phase of its national marketing drive with the launch of an interactive digital campaign aimed at its target audience. Following the Ribena’s pop up Colouring Café in Covent Garden last month, in which people came together to colour-in a giant Ribena illustration, an interactive ...
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product news: Wrigley Extra aims to shine
Wrigley’s Extra sugar-free gum is rolling out a new TV campaign this July. Julio Guijarro, marketing director for Wrigley UK, commented: “Time to Shine celebrates the potential of what can happen when you’re feeling confident, at your best and ready for life’s everyday defining moments. “The TV campaign reignites the ...
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product news: Stute adds waffle to line-up
Stute Foods has added a sugar waffle, served with a sachet of hazelnut chocolate spread, to its portfolio of ambient food and drink products. The range currently comprises juices, jams and perserves, with the new addition expanding its UK portfolio to include on-the-go impulse snacks for the food service and ...
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product news: Hovis adds premium Farmhouse range
Hovis has launched a premium Farmhouse range, consisting of a Hovis Soft White Farmhouse loaf and Hovis Wholemeal Farmhouse. The range aims to drive growth back into the bread category by offering a quality, premium offering from a trusted brand. Sharon Barraclough, marketing director at Hovis, commented: “There is a ...
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product news: San Miguel seeks life-rich people
Beer brand San Miguel has announced a consumer campaign to celebrate life’s enriching experiences, in partnership with The Guardian and The Discovery Channel. In line with its heritage and brand promise of “Exploring the World Since 1890”, the campaign will see San Miguel undertake a quest to find 20 ‘life-rich’ ...
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product news: Pot Noodle extends PMP range
Pot Noodle is targeting shoppers in the convenience channel by launching £1.29 price-marked packs for its King Pot range, which are available to order now. It is making three of its most popular flavours in the King Pot range – Chicken & Mushroom, Beef & Tomato and Original Curry – ...
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product news: Mars pushes in-home ice cream
Research carried out by Mars Ice Cream has revealed that the trend for entertaining at home is here to stay. It found 66% of UK consumers say they now entertain at home as much as, or more than they did 10 years ago, and that ice cream is second ...
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product news: Wrigley targets in-car consumers
Wrigley is unlocking new consumption occasions and category growth potential across its Extra and Airwaves’ portfolios, with the launch of an in-car gum holder. After identifying in-car consumption as a clear growth opportunity, Wrigley has developed the holder, which is tailored to conveniently keep bottles of Extra and Airwaves to ...
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product news: new sugar-free Coca-Cola hits shelves
Coca-Cola Great Britain has launched what it claims is its biggest new product campaign in a decade as Coca-Cola Zero Sugar, the new sugar-free Coca-Cola, hits shelves across the UK. The new recipe is supported by a multi-million-pound marketing campaign. All marketing activity, from advertising to experiential, is focused on ...
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product news: new Starmix adverts airs
Haribo has unveiled its third TV advert for 2016, continuing the ‘kids’ voices’ journey for Starmix. The 30 second advert, which sees adults talking with kids’ voices, appears across TV, cinema and VOD with ‘take outs’ for Haribo’s social platforms. Hayley Johnson, marketing manager at Haribo UK commented: “Our inner ...
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product news: Heinz adds Duo Pots characters
Kraft Heinz is introducing more characters to its Heinz Duo Pots pasta range. This July, Warner Bros characters Scooby Doo and DC Super Friends join the existing portfolio of Peppa Pig, Angry Birds, Ninja Turtles and Hello Kitty. Kraft Heinz research has identified that mums regularly look for quick, convenient ...
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Product news: McVitie’s relaunches on-the-go range with PMP variants
McVitie’s has announced the re-launch of its popular on-the-go range with the addition of three ‘2 for £1’ price marked packs as part of the brand’s commitment to providing retailers and consumers with "the perfect on-the-go snack at an affordable price". Available in six variants including McVitie’s Chocolate Hobnobs Slices, ...
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Product news: Haribo and Maoam on the go with new impulse lines
Haribo, the UK’s leading gums and jellies brand, is extending its top-selling brands into new impulse formats, joined by a new convenient pack from fruity chew brand Maoam.Included in this new impulse offering is Haribo Tangastic Stixx, a new bar that boasts the tangy taste experience loved by consumers but ...
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Product news: Improved Nature Valley range links with British tennis
Nature Valley intends to accelerate further growth within the healthier biscuits category as it introduces a new and improved protein bar range. The snack bar brand is also announcing its partnership with the Lawn Tennis Association (LTA) as the official snack bar of British tennis.Available to convenience retailers in 85p ...
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Product news: Pork Farms returns to TV with £1m campaign
Pork Farms returns to TV for the first time in over 10 years with a £1m investment in a new advertising campaign airing across the UK this month at peak times on ITV and Channel 4, with programming highlights including Coronation Street, Emmerdale and other family favourites. Pork Farms, part ...
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product news: Galaxy adds crispy variant to block chocolate category
Mars Chocolate is launching a brand new addition to the Galaxy portfolio - Galaxy Crispy.The new addition combine smooth Galaxy chocolate wrapped around lightly crispy cereal pieces. Available in store from July 17 at RRP £1.39, Galaxy Crispy is the latest to be introduced to the block chocolate category.It follows ...
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product news: Can safety device rolled out
Both BP and Shell have taken a lead in improving consumer safety by stocking safer fuel cans as standard on their forecourts, according to safety device maker Fill & Stop. It says burns caused by petrol fires and explosions are the number one cause of serious burns to adults in ...
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product news: Trail Mixes extends choice
To capitalise on the growing consumer demand for fruit, nut and seed mixes, Mars Chocolate Drinks and Treats has launched a range of new trail mixes. The trail mix shots come in three flavours, M&M’s with raisins, cranberries and peanuts, Bounty with chocolate pieces, coconut, pineapple, raisins and sultanas and ...