Consumers will get a free film with every purchase of Metcalfe’s Impulse and Sharing popcorn formats, in an autumn promotion running in partnership with Video-On-Demand service Rakuten TV.
A film code will feature on all promotional packs of Metcalfe’s Impulse and Sharing popcorn formats. Consumers will need to visit the website www.metcalfesmovies.co.uk to claim their Rakuten TV film.
The offer will run across each flavour of the Metcalfe’s skinny range, which includes the newly launched Sweet Chilli flavour, alongside Sweet ‘n’ Salt, Salted Caramel, Cinema Sweet and Sea Salt.
The on-pack promotion grabs the attention of consumers with film-reel style design packaging. All flavours in the range are veggie-friendly, gluten-free (except Salted Caramel), under 100 calories per serving and made with no artificial flavours or colourings.
throughout autumn, with every purchase of Metcalfe’s Impulse and Sharing popcorn
formats, consumers will get a free film, thanks to the leading UK popcorn
brand’s partnership with VOD service Rakuten TV.