All Food to go articles – Page 8
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News
Product news: Rustlers turns up the heat with big spend to double convenience sales by 2020
Top-selling microwavable snack Rustlers is reinforcing its commitment to doubling sales in convenience by 2020 with the introduction of two new products, new packaging and a £2.5m consumer marketing spend.The new Gourmet range comprises The Classic Burger (including cheese, streaky bacon, American-style mustard mayo and tomato relish) and The BBQ ...
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At the ready
Own-brand may be king in the overall ready meals market and chilled meals may generally outsell frozen ones, but there’s one frozen food brand that’s really bucking these trends and that’s Kent-based Cook. Sales director Chris Portwood explains: "Cook overall has been in double-digit growth every year since we set ...
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Moving on up
If you’re of a certain age, you may remember your mum telling you that it was wrong to be seen eating out on the street. How times have changed! Eating on the move and buying food-to-go is commonplace and we’re doing it more and more. Indeed IGD estimates that the ...
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Good to go
It can be hard to keep up with changes in the food-to-go category as they keep coming thick and fast. But when you look at the data you can see why. According to Him!’s latest research, food-to-go drives 890 million shopping trips to convenience stores every year and contributes £3.9bn ...
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Moving along
Once was the time when food-to-go meant a cellophane-wrapped sandwich and a hot brown non-descript drink if you were lucky. Today sandwiches are still available but their quality has improved, and hot versions are often on offer too from toasties to paninis. Then there are your hot sausage rolls, ...
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Simple solutions
When your customers want a hot snack, they want it fast, and what could be quicker than a hot dog from Rollover’s new Grab & Go unit? The brightly coloured unit with its ’freshly prepared today’ message takes consumers through three simple steps: help yourself; pay at the till; add ...
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Hot to trot
Research company Him’s Convenience Tracking Programme 2013 has revealed that "more hot food-to-go" would encourage people to use forecourt stores more for breakfast and lunches.But over the years, many convenience retailers have got their fingers burnt with hot food perhaps because they’ve been too ambitious. However, today there are ...
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Filling stations
You have to be careful when you’re selling sandwiches. The reason? Everyone can make a sandwich so we all know what’s good and what’s not. Quality, freshness, choice and availability are the watchwords according to Andy Valentine, head of brand marketing for Ginsters. And he should know, as Ginsters remains ...
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News
Focus on Food to Go: Hot, hot, hot
Offering hot food-to-go in your forecourt store might sound like too much hassle, but it seems it’s a big turn-on for customers. According to Him’s recent food-to-go study, forecourt customers see hot food as more important than chilled or ambient, plus they are more likely to buy hot food ...
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Easy pickings
The forecourt channel is a very important one for Ginsters and this is illustrated by the brand’s prominence in forecourt stores. "When Ginsters launched in 1977, the brand was built in the impulse channel. It was and still is an ’on the move’ brand," says Andy ...
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Food for thought
The Fraser Group had always found it hard to make a success of the food-to-go sector. Owners Robert and Hugh Fraser knew how important the category could be to a forecourt but somehow could not seem to make it work well enough for them until recently. The retailers, who ...
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The lowdown
Food-to-go is often regarded as the ’holy grail’ of food categories - a real footfall driver that brings in lots of sales and profits. However for this to happen you have to do your homework and get it right. Get it wrong and it could be a costly mistake.To help ...
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Lunch crunch
With more people watching what they spend, will the luxury of a shop-bought lunch be forsaken for a home-made butty? Homeware and hardware chain Robert Dyas has reported a 68% year-on-year rise in sales of lunch-boxes but the sandwich and food-to-go suppliers to the forecourt trade remain pretty upbeat about ...
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Competition time
When it comes to food to go, who do you class as your competition? The Tesco down the road or the Greggs in town? The answer of course is that both of them are your competitors but it doesn’t end there. Competition in fact ranges from the packed lunch made ...
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Early starters
Nutritionists are always saying that breakfast is the most important meal of the day. The reason? Well according to studies, people who eat breakfast are less likely to be overweight, they have a higher intake of key vitamins and minerals, and are less likely to suffer from colds than those ...
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Healthdrive
consumer lifestyle changes mean sales in the food-to-go sector are rising - but customers are getting very picky about what they eat. A growing number want healthier lines - things like wraps, low-fat sandwiches or even sushi - and these products are slowly finding their way onto forecourts.According to the ...
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NewsTravelling bite
Busy Britons are said to be Europe’s biggest spenders on meals on the go - racking up an average bill of £120 per person a year, according to research company Datamonitor. And if you include the extra snacks that many of us manage to fit in around set meal times ...
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NewsRoll with the changes
Gordon Gekko may have thought lunch was for wimps and dear old Del Boy might have agreed, but forecourt retailers don’t want to wimp out on their lunchtime offer because there’s just too much to lose. According to Mintel, UK consumers spent £27.5bn on eating out in 2005, and within ...
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Meals on wheels
As more time-starved drivers take to the road in the UK, so the need for meals on the move continues to grow, with forecourts being the prime destination for travelling motorists.Datamonitor, in its report into meals consumed out of the home, published in May this year, estimates that by 2009, ...
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Legends in their own lunchtime
Lunchtime is not what it used to be. Gone are the days of the leisurely lunch, or even the standard hour come to that. Research shows that 86% of people take less than half an hour for lunch and that even the timing has become ‘elastic’, with people taking lunch ...