All Forecourt Trader articles in November 2007 – Page 2
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News
Revels in the frame
Revels, described as the chocolate where you never know what’s coming next, is sponsoring the Saturday night family show, You’ve Been Framed, on ITV1.Mars Snackfood says the six-week sponsorship will deliver eight minutes of prime air time and reach more than 17 million viewers.The sponsorship will launch with new Revels ...
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News
Getting foxy
After an absence of almost 20 years Fox and Peppy the polar bear, the iconic characters from the Fox’s Confectionery ads, are back.The lovable characters are back on the small screen with a sponsorship campaign on UKTV Gold worth £2m.To celebrate, Fox’s Glacier Mints has teamed up with Forecourt Trader ...
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News
Nákd treats hit the forecourt
Nákd is pushing its fruit, nut and oat snacks into the forecourt market.The tasty treats are totally natural and rich in antioxidants. They are described as a ’simple combination of naturally good-for-you superfoods and nothing else’.The range includes energy bars in berry cheeky, banana bread, cocoa loco and apple pie ...
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News
Shell under fire as retailers struggle
Shell has again come under fire from the petrol retailing fraternity with its discount pricing strategy. As retailers struggle to balance scaring customers away with sky-rocketing fuel prices and making some kind of margin, those in the vicinity of a Shell company-owned site are scratching their heads in disbelief.Former ...
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News
Gobble up a festive snack
Ginsters is launching a limited-edition Christmas sandwich packed full of turkey with all the trimmings. It contains turkey, cranberry sauce, sage & spring onion stuffing, Cumberland sausage and bacon.It is available from November 7 until December 23. Rrp is £2.99,As an extra seasonal bonus, from November ...
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News
How to enter Giveaways
To win, simply write your name, address and telephone number on a postcard or a sealed envelope stating what you want – Country Choice pizza, Fox’s Coan Biltong, or Nature’s Sugar Free – and we’ll do the rest, including delivery. Send it to Forecourt Trader, Broadfield Park, Crawley, West Sussex ...
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News
Egg-citing Easter
Nestlé Rowntree is introducing a new concept in adult Easter eggs - free gift certificates.The Aero Milk Bubbles gift experience egg (rrp £4.99) contains a gift certificate that can be exchanged for things like facials, manicures and massages.Meanwhile the KitKat activity experience egg (rrp £4.99) contains a certificate for things ...
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News
Improved dispensing
Gilbarco Veeder-Root’s SK700 fuel dispenser has been improved with the launch of the SK700-II version. It is the result of a development process that combined in-depth feedback from customers, field service companies and distribution partners, with state-of-the-art technological advances, according to Charndeep Khattar, who is responsible for the company’s dispenser ...
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News
Price-marked chocs
Cadbury Trebor Bassett (CTB) is launching a 29p price-mark promotion in the run-up to Christmas.The price cut starts on November 5 and runs for a limited time.It applies to single bars of Crunchie, Double Decker and Boost.Retailers will also receive four free bars in every outer and packs ...
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News
Service Centre with Jac Roper
== The easy tick in the book ==The first speech by a new prime minister at his first party conference gets a close hearing. Thus it was particularly frustrating that Gordon Brown chose to single out independent off licences at the recent Labour conference and threaten to revoke licences of ...
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News
CWCG’s rallying cry to car wash sites
Car Wash Campaign Group chairman David Charman has called on retailers not to give up on their car wash business, but to join his group and be part of the resurgence and success of the car wash industry. Charman is heading the CWCG which has been formed to inform the ...
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News
Cell buy dates
With gadgets and gizmos topping Christmas wish lists, it’s no wonder that batteries sell so well at this time of year. Forecourts get their fair share of sales but according to Martin Gormley, brand manager at Duracell UK, they could do better."Forecourts always see a sales uplift for batteries during ...
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News
in brief
Washtec is providing extra marketing support through its new ’Washtec file’, which was unveiled at the Forecourt Trader Top Indies Fuel Track Day. Washtec is hosting free marketing forums around the UK from December 10 to explain how the file works. For more information email dawnfrazer@washtec-uk.com.Total has teamed up with ...
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News
Bizarre report
Having been through several Competition Commission inquiries about unfair competition in the petrol retailing sector - supermarkets undercutting fuel prices and so on - all to no avail, no one in our industry expected anything more from the government’s provisional report into the grocery retailing sector.Petrol retailers have been there, ...
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Analysis
Bio logic
The fuel industry is gearing up for its biggest change in recent years - and it’s all in an effort to go green. Last month MPs voted in favour of the government’s Renewable Transport Fuels Obligation (RTFO), which aims to bring the UK into line with EU environmental targets.The legislation ...
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News
Jackets are back
McCoy’s Jackets - a limited-edition range launched in March - is back by popular demand. Available to retailers now, the range comes in three different jacket potato filling flavours - sour cream & chive, melted cheese & bacon and chilli beef.Available for a limited period only, McCoy’s Jackets come in ...
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News
Award winner
Westomatic Vending Services has been named Equipment Supplier of the Year 2007 by Associated Vending Services (AVS), a major national network of vending operators.AVS chief executive, Brian Tustain, said: "Westomatic is getting it right on a number of fronts - design, reliability and function."It also addresses a number of ...
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News
Auntie’s new spuds
Heinz is extending its Aunt Bessie’s range with the introduction of extra crispy roast potatoes and crinkle cut chips.The launch is part of the company’s ongoing commitment to invest in its Aunt Bessie’s and Weight Watchers from Heinz brands in order to drive the frozen category forward.Next year will see ...
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News
Yorkshire phoenix rises from ashes
When a fire destroyed Brian Charlton’s rural site two years ago he was left with a dilemma. After a decade in the business, should he just pack up and take early retirement or should he take the plunge and rebuild?While he sat among the ashes of his premises, just ...
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News
UKPIA backs APACS campaign
The UK Petroleum Industry Association has announced a week-long card fraud prevention campaign in conjunction with APACS, the UK payments association. The week-long campaign, which started on November 5, was designed to act as a reminder for customers to keep their cards and PINs safe and secure at all times.During ...
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