All Products articles – Page 214
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News
New pouch for Whiskas
Whiskas is introducing a larger 200g pouch into the single-serve category to meet demand for a product that meets the needs of multi-cat owners.According to Masterfoods, 41 per cent of wet cat food volume is 200g, so the launch of the new pouch – which comes in a range of ...
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NewsWalkers relaunch
Walkers Snacks is splashing out £10m in the first 12 weeks of 2004 to relaunch its core crisp range. As the company’s biggest ever investment, the revamp includes a brand logo redesign, new packaging, additional pack variations and the introduction of two improved flavours.Cheese & onion, which is the nation’s ...
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News
Cadbury launches Easter 2004 range
Cadbury Trebor Bassett’s new comprehensive Easter range will target the enormous potential of the second biggest ‘occasion’ of the year behind Christmas, when 68 per cent of the population either purchase or receive confectionery. Sales of Easter confectionery grew by 10.5 per cent in 2003, taking the overall value of ...
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News
First aid for your car
The Buster winter car care products are now available in a gift pack. Buster Winter First Aid Kit (Rrp £7.99) contains pre-icer, de-icer and Ice Clear, which clears ice and snow from driveways, paths and steps. Pre-icer is also available in a 500ml trigger bottle, while Ice Clear also comes ...
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News
Character building
Cartoon characters Wallace and Gromit are to be the new face of Jacob’s Crackers.The licensing agreement will be promoted across the nine brands in the Jacob’s Crackers portfolio through a £4m marketing campaign. 0151 530 3628
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NewsWheel of fortune
Curiosities 4 Kids has introduced The Travel Wheel – an interactive travel toy, aimed at three to nine-year-olds. Answering the question ‘Are we there yet?, The Travel Wheel provides a visual representation of any car journey. It incorporates a clock with moveable hands so children can follow the passage of ...
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News
Hovis rolls go square
British Bakeries has launched Hovis Square Rolls. The packs, which feature the beans, tomatoes and Best of Both designs, will stand upright on shelf for easier merchandising and act as a signpost for the category. There are five varieties – white medium x6, white large x4, white medium x12, wholemeal ...
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News’Happiness’ goes on
Following the tobacco advertising ban, Hamlet cigars are continuing its famous ‘Happiness is a cigar called Hamlet’ strapline by introducing a limited edition ‘Happiness’ pack in the run up to Christmas.Happiness is available in four pack formats: Hamlet 5s, Hamlet 10s, Hamlet Miniatures 5s, and Hamlet Miniatures 10s tin.The promotion ...
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News
Sweet and sour gum
Bubble gum brand Bubblicious is now available in two new flavours – Savage Sour Apple and Blue Blowout.Developed in response to the current strength of the sour confectionery market, the new flavours have a rrp of 25p. Both products have already proved successful in other markets by bringing new consumers ...
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News
Occasion stickers
Stick-a -Card has launched a range of self adhesive greetings cards for gifts.There are 12 designs of Stick-a-Card, which are ideal for sticking on chocolates, wine bottles, flowers and CDs, for all occasions including birthdays, Christmas, congratulations and anniversaries. With a rrp of 75-95p per card, Stick-a-Card comes in ...
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News
Valentine’s treats
Kinnerton has a launched a range of chocolate gifts for Valentine’s Day. Simpsons Heart Cards are available in two designs featuring Homer, each with a chocolate heart inside. Rrp is 99p. The chocolate Homer Love Lolly also has a rrp of 99p and comes in three different designs. Take Away ...
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News
Crosse & Blackwell brand overhaul
Crosse & Blackwell has been given a uniformed identity and a number of new products will be introduced in a major brand overhaul.New packaging will be phased in across all the Crosse & Blackwell products over the next 12 months.The existing ranges under the Mortons and Hartleys names will be ...
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News
Apple flavour fruit shoot
Fruit Shoot from Robinsons is now available in apple flavour.According to research by Britvic, apple appeals to 85 per cent of kids and they rank it as their favourite flavour. It is also Mum’s preferred flavour for kids after blackcurrant & apple. Fruit Shoot Apple will benefit from the £7m ...
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News
McVitie’s relaunches low-fat snack brand
McVitie’s Go Ahead brand will be relaunched in a bid to grow brand value by 10 per cent by the end of 2004.The relaunch programme includes new packaging, new lower fat products and a £3.4m marketing campaign comprising TV advertising and sampling.A range of rice crisp bars will join the ...
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News
Healthy eating brand unveils new varieties
Weight Watchers from Heinz (WWfH) has unveiled two new frozen potato products, two additions to its frozen ready meal range, plus two new iced desserts.The oven chips are cooked in sunflower oil, while the roast potatoes are coated in a light batter (rrp £1.59 each). Both scored well in research ...
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News
Car wash cloth for convenient car cleaning
A new all-in-one car wash cloth that cleans and waxes paintwork, chrome and exterior vinyl without a bucket of water or shampoo has been introduced by Carix.Waxfantastic is made of a triple layer microfibre material to remove grime off the car’s surface while leaving a protective finish. They come in ...
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News
Mini Cheddars goes crinkly
KP Snacks has relaunched its Mini Cheddars Crinklins brand as Mini Cheddars Crinkly’s.The relaunch will see the introduction of two new flavours – Springing Onion and Wow!ster Sauce – and the brand now comes in a bigger 50g bag with new packaging design.Rrp for the new 50g bag is 35g. ...
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News
Kid’s drinks soar in rate of sale test
Two retailers have increased sales of kids’ soft drinks by a combined total of 472 per cent, thanks to the installation of Hall & Woodhouse’s Popzone concept.Park Garage Group, which operates Feltham Service Station in Feltham, Middlesex, and Quatt Service Station in Quatt, Shropshire, run by Garage Watch chief executive ...
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Grape expectations
Wine brand division of Diageo, Percy Fox & Co, has launched an Argentinian wine into the UK market.San Telmo is available in two varieties – Chardonnay and the national Argentinian grape Malbec. Sourced exclusively from vineyards in the region od Mendoza, San Telmo is positioned to appeal to experimental consumers ...
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NewsThird Flake variant
Cadbury Trebor Bassett has added a new variant to its Flake brand.Flake Dipped is a traditional Flake bar covered with milk chocolate, making it easier to eat on the move.Snowflake – the white chocolate version of Flake – will also now be known as Flake Snow, as part of a ...