All Products articles – Page 209
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News
Celebrity Bushtucker
Burton’s Foods has teamed up with Granada Ventures for the launch of Bushtucker, creepy crawlies made from jelly with a liquid centre and featuring the shapes of Grasshopper, Cockroach, Millipede and Witchety Grub. The launch is timed to coincide with the next series of ‘I’m a celebrity… Get Me Out ...
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Meat-free bake for christmas
Cauldron’s premium Winter Bake is being launched as a seasonal special for the Christmas season, aimed at vegetarians and mainstream consumers. Made from a combination of smoked tofu, tomatoes and walnuts blended with chestnut purée and thyme with a rich cranberry and port sauce, the company’s sales director, Ken Reed, ...
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Spam back on the menu with new ad
Spam, the chopped pork and ham brand, is to be the focus of a 30-second advertisement launched this month. Part of a £2m media spend the ad is set to a rousing ‘Spam up’ soundtrack, and celebrates all things British. The ad features a team of builders enjoying Spam sandwiches ...
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Rizla’s regular launch
Following the successful introduction of Rizla King Size Slim Silver last year, Imperial Tobacco is launching Rizla Regular Sliver on October 1. Regular Silver will be packaged in ourters of 50 booklets offering retailers profit margins of around 50%, or 17.5p on every booklet sold at the recommended retail ...
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NewsHalloween treats
Walkers has launched two limited editions – Quavers Ghosts available in cheese flavour and Monster Munch Spooky Tongue in Pickled Onion flavour – to appeal to the growing Halloween market. Walkers Trade marketing manager Nicky Seal, said: “Halloween is becoming an increasingly important event in the UK calendar, with Halloween ...
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Walkers’ festive frenzy
Walkers is launching its biggest Christmas range which includes Christmas Turkey and Paxo flavoured crisps, limited edition Sensations Nuts, seasonal Sensations flavours, Doritos Decorations and Doritos Christmas Dip, and Sharing Big Bags of New French Fries, Square and Quavers.The seasonal offerings also include Christmas Pan Fried Sausage and Sage flavour ...
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NewsDelightful tasting
Mars Delight is to be part of a £1.7 million sampling activity that will target women with nearly four million full-size bars, in the hope they will experience ‘delightful’ moments.Heading up the sampling campaign will be teams of hit squads who will target 17 major UK cities and towns including ...
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McCoys crisps are hot stuff
A limited edition McCoy’s ridge cut crisp in Honey Roast Ham & Mustard flavour has been launched by United Biscuits UK as part of its continuing campaign to grow market share and increase sales in the snacks market. The new limited-edition flavour, which will benefit from a £3.5 million media ...
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Robinson plans explosive campaign
Robinsons is to benefit from a £2.5 million ‘Autumn Fun’ campaign, including TV ads, a national door-drop campaign, and in-store and on-line activity, culminating in Robinsons sponsorship of two high-profile firework events in November. The six-week campaign, which kicks off this month, sees 1.5 million leaflets with money-off vouchers and ...
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News
Seasonal blend from Del Monte
Del Monte is introducing its first ever Special Edition juice blend – Winter Warmer – to drive category growth and incremental sales in the £1.2 billion still-fruit beverage market. It is a blend of apple, plum, lemon and cinnamon, which can be gently heated. It marks the start of a ...
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Wheelie big shake-up
The biggest shake-up of Wagon Wheels in more than half a century has been announced by Burton Foods. The focus is on six key improvements, including the fact that both variants will be covered in real chocolate; the cinnamon flavoured biscuit will be replaced by a chocolate flavoured biscuit; and ...
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indulgent bubble bar
Nestlé Rowntree is launching a new indulgent chocolate bar under the popular Aero brand. Aero Caramel combines traditional bubbly Aero chocolate with a thick layer of caramel running through the centre. Available this month, it is a permanent addition to the Aero range and will have an RRP of ...
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Heinz relaunches soups
Heinz is relaunching its Classics and Big Soup ranges of soup, as well as introducing a new line of contemporary recipes.The relaunch is backed by a £10m support package, including a TV campaign that breaks in October, with a second burst planned for early next year.Heinz has improved the nutritional ...
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NewsJuicy Fruit pellets
The Wrigley Company has extended its Juicy Fruit range with the launch of Juicy Fruit Strappleberry, which combines the tastes of strawberries, pears and apple flavours in a new pellet format.The launch coincides with an extensive sampling campaign to promote the current rejuvenation of the Juicy Fruit brand, including a ...
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Del Monte’s new movers
Del Monte is revamping its Just Juice brand with new-look 500ml PET bottles and a revised range.The 100% pure juices will be available in two flavours – Florida Orange and Apple – targeting consumers on the move.The new Just Juice products have a rrp of 99p and come in cases ...
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NewsCripsy roast range
Following the success of Walkers’ Great British Flavours and Great British Takeaways ranges, the snacks company has launched a range inspired by the British roast dinner.Walkers Great British Dinners range includes three limited edition flavours – Roast Beef & Yorkshire Pudding, Lamb & Mint Sauce, and Baked Ham & Mustard.The ...
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McV calls for snackers to dunk Britain
United Biscuits UK (UBUK) is driving consumer awareness of its core McVitie’s biscuit brand with its biggest-ever event, which invites snackers to vote for their favourite dunking biscuit.The £1.3m Dunk for Britain sampling campaign kicks off this month and runs for eight weeks. According to UBUK 1.6 million biscuits will ...
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Aunt Bessie’s hot stuff
Aunt Bessie’s has introduced five ready meals into the frozen food market, following the successful launch of Aunt Bessie’s Cottage Pie.The new five-strong range comprises two giant Yorkshire pudding meals – one filled with sausage casserole and the other with beef steak in gravy – a chicken stew and a ...
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Clean up with Armor All wipes
In response to the growing interest in orange cleaning products, Armor All has launched Orange Cleaning Wipes.Targeting time-challenged motorists, the wipes use natural orange oil degreasers to clean away dirt and grease, leaving a matt finish and a zesty orange scent.Packed in a flip-top container dispensing 25 orange-scented wipes, Armor ...
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Pot Noodle adds mini
Pot Noodle has unveiled a Mini Pots range for consumers with smaller appetites. Available in twin-packs, the 55g pots come in the brand’s top two flavours – chicken & mushroom and beef & tomato.New Mini Pots is part of a line-up of activity planned for the rest of the year.01293 ...