All Products articles – Page 208
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News
Heads up for Walkers crisps
Walkers Potato Heads are new crinkly crunchy crisps cooked in high oleic sunflower oil which means they have 70% less saturated fat than standard Walkers crisps. They also contain no artificial flavours, colours or preservatives.They are very much aimed at kids and as such come in animated-style packs featuring Potato ...
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A cracking start
It’s early January and that means just one thing in the confectionery world – the annual return of Cadbury Creme Eggs.The eggs boast being the number one best selling confectionery line in the Spring, with sales of 180 million eggs in just three months. As such Cadbury Trebor Bassett has ...
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It’s a Classic lunch
Quaker is adding two new flavours to its Snack-a-Jacks range – roast chicken and prawn cocktail. These two new varieties will join salt & vinegar as part of a new Classic range of Snack-a-Jacks.At the same time, Quaker is introducing two new four-packs of salt & vinegar and caramel flavours. ...
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News
Bottle of indulgence
Chocomel is a new indulgent chocolate drink for consuming on the go. It comes in 300ml bottles and retails for around 75p.Aimed at both the male and female chocoholic, Chocomel’s launch is supported by extensive media activity including advertising, sampling and money-off coupons.0800 1698765
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Essential stock for energy boost
Jacob’s has launched Essentials, a range of healthy but tasty crackers in four varieties. There is wholewheat with sesame seeds & rosemary; wholewheat with pumpkin seeds & thyme; rye with sesame seeds; and rye with oats.The wholewheat crackers are a natural source of fibre, vitamins and minerals while the rye ...
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Bigger and better
Glendale Frozen Foods has relaunched its take-home doner kebabs with bigger portion sizes, improved recipe and brighter packaging.The increase in size is from 340g to 375g, communicated on pack by a ‘bigger’ stamp. However the recommended retail price remains the same at £1.29-£1.49.The pre-cooked kebabs are individually-wrapped in microwaveable bags ...
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Müller makeover
Müllerlight is planning a brand makeover with a new look and new products. The brand is introducing two flavours – apple pie and lemon cheesecake to meet a consumer need for more indulgent ‘healthy’ yogurts. They will be available in-store from January 1, as will the new packaging across the ...
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News
Kash in with Kitkat
Nestlé Rowntree is launching its biggest ever marketing campaign for KitKat this month.The £20m on-pack promotion kicks off on December 13 and gives consumers the chance to earn “KitKash” – a currency that can be used to bid for a range of rewards. These include cars, exotic holidays, electrical goods ...
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Meaty investment
Cooked meats brand Bernard Matthews has been relaunched with a new corporate look, new product range and the biggest investment in the brand since the 1980s.Best-selling wafer thin turkey ham now comes in a 125g pack with a rrp of 89p, and marinade chicken products, available in three flavours – ...
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Warburtons offers half as much
Warburtons has launched two half-loaves as well as relaunching one existing variant in the 400g size.The new products are a full size loaf split in two, giving a full-sized slice but in a more convenient pack format.The half-loaves of Warburtons Sourdough Batch (rrp 75p) and Stoneground Wholemeal (rrp 70p) will ...
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News
New seasons heralds ultra low fat snack
Quaker Snacks has introduced a new crispbread snack backed by a £10m marketing campaign.Quaker Seasons – a mini crispbread snack containing less than 10% fat – come in three flavours: cheese, onion & chives; salt & cracked black pepper; and Caribbean chicken.Quaker has spent more than four years and £25m ...
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NewsMastering Easter
Masterfoods plans to reinvigorate the filled egg category at Easter – as well as generate a “huge saes opportunity for the convenience sector” – with the launch of two new products from top confectionery brands Mars and Galaxy.The Mars filled egg and the Galaxy Chocolate Caramel Temptation (rrp 36p) come ...
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NewsCentenary choccie
A multi-million pound birthday campaign is being planned for 2005 to celebrate 100 years of Cadbury Dairy Milk (CDM). The brand is worth more than £320m, with retail sales currently increasing 24% year on year.The centenary campaign will launch in January with the first major CDM range on-pack promotion. The ...
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Sudafed aims to broaden appeal
Non-Drowsy Sudafed is back on TV again this winter with a £3m campaign and a new strapline – ‘Unblock your nose, unlock your senses’ – which is expected to broaden the brand’s appeal to a wider target audience, encouraging uptake and trial.Matt Rich, Sudafed brand manager, comments: “The campaign is ...
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NewsThierry adds talent
Arsenal and France player Thierry Henry is to further strengthen the line-up of international footballing talent linked with Pepsi.He will join stars such as David Beckham, Roberto Carlos, Raul Gonzales, Ronaldinho, Fernando Torres and Rafael van der Vaart.“Pepsi continues to dominate as the most exciting brand associated with football,” says ...
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Ready-packed snacks
Portfolio Partners is bringing airline formats to the retail and vending sector with the launch of Snack Packs, targeted at people on the go. With a rrp of £1.99 the ambient Snack Packs come in two versions – one with Kit Kat and one with Mars Bar – and contain ...
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NewsM&M’s top muffin
McVitie’s Cake Company has launched the new M&M’s Double Chocolate muffin to help drive growth through innovation in the Eat Now cake market. The new chocolate muffin is covered in milk chocolate and topped with M&M’s Minis. It has a rrp of 83p and is available in cases of 12. ...
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Healthy soup on the go
Weight Watchers from Heinz is launching a low calorie convenient soup for out-of-home. Available in three flavours – tomato, country vegetable and Thai chicken, the Weight Watchers from Heinz Soup Cups – rrp 99p to £1.09 – can be heated in 90 seconds. The soups have a snap-on lid, and ...
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NewsMagic duo
Magic Tree has been added to screen wash to produce an all seasons Fragranced Screenwash in 500ml and one-litre sizes.Available in Green Apple, Sunny Citrus and Sport fragrances, Magic Tree Fragranced Screenwash will retail at around £2.99 for the 500ml easy-pour pack and £3.99 for the one-litre version. Created for ...
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Pets get festive greeting cards
Pets should not be forgotten at Christmas time so Masterfoods has extended its Christmas snacks and treats range with the introduction of Whiskas and Pedigree Christmas cards, so customers can send festive greetings to their dogs and cats. Each card comes in its own ‘postable’ box and contains a special ...